Senior Behavioral Data Analyst
¿Tiene su CV preparado? Si es así y confía en que este es el puesto ideal para usted, asegúrese de enviar su solicitud lo antes posible.
Location: Remote from Spain (Spanish employment contract)
We're looking for a data-savvy expert to help design and implement a new behavioral analytics approach across our ecosystem. You’ll be part of a cross-functional initiative focused on improving user understanding and helping to translate insights into actionable strategies for personalization, audience activation, and reporting.
Requirements:
* 5+ years of experience in data science, behavioral analytics, CRM analytics, or consumer journey analysis
* Strong Python expertise with the ability to design, structure, and maintain advanced behavioral analyses and analytical frameworks
* Strong SQL skills and proven experience working with complex customer datasets, including missing, fragmented, or imperfect data
* Strong statistical knowledge, with hands‑on application to:
* experimentation and A/B testing;
* incrementality analysis;
* segmentation and behavioral modeling;
* interpretation of behavioral and CRM data;
* Ability to define, validate, and interpret proxy signals when direct behavioral or transactional data is incomplete or unavailable
* Experience working in B2C environments, particularly with CRM, customer lifecycle, or behavioral analytics use cases where customer interactions are not fully digital and may include offline touchpoints
* Ability to work effectively across diverse technical and business stakeholders, acting as a trusted analytical and methodological reference
* Ability to review existing analytical projects or approaches and recommend improvements in data structure, analytical methodology, and overall productivity
* Strong communication skills, with the ability to clearly explain insights, methodologies, assumptions, and limitations to both technical and non‑technical stakeholders
Will Be a Plus
* Experience with first‑party (1P) data activation, media attribution, or campaign measurement
* Experience working with large‑scale data warehouses such as BigQuery, Snowflake, or Redshift
* Experience with dashboarding and visualization tools such as Adobe Analytics or Power BI
* Experience with behavioral analytics platforms such as Google Analytics, Amplitude, Mixpanel, Heap, ContentSquare, or similar tools
Responsibilities:
* Explore and analyze large-scale behavioral data to uncover meaningful patterns
* Translate business needs into data questions, and data patterns into clear recommendations
* Help prioritize what matters most from a marketing and activation perspective
* Collaborate with global teams and vendors to shape data use cases and frameworks
* Support communication between business stakeholders and CDP / MA teams by defining priorities and clarifying technical feasibility
* Support initiatives related to digital event log consolidation, feature snapshot creation, and predictive behavioral modeling
Why this position:
You will be a key contributor to advancing behavioral data solutions, including consolidating digital interaction logs into unified datasets, creating user-level feature snapshots, analyzing trends over time, and supporting predictive modeling and segmentation to enhance campaign logic and CRM triggers.
You’ll work closely with CDP, marketing automation, and business teams to identify meaningful behavioral patterns, guide the development of frameworks, and help translate insight into action across multiple markets.
This is a strategic role with real impact and space for co-creation, iteration, and learning. xhfqzwm If you’re motivated by meaningful behavioral data and want to shape how a global brand activates insight at scale, we’d love to talk.