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Descripción del trabajo
Who We Are: Vistaprint is looking for a strategic leader to join our Global Email Marketing team to oversee the email program in our German and Dutch Markets. You will be joining the team responsible for creating campaign and customer strategies across 16 markets spanning North America and Europe with the goal to increase customer engagement, incentivize purchases and drive long-term customer value. By partnering with our internal Creative, Go to Market, and Analytics teams, the Global Email Team turns these strategies into reality and monitors and optimizes actions based on performance. The ideal candidate will have a minimum of 3+ years’ experience in strategic channel marketing with a proven track record of delivering high-performing campaign strategies and results through their own work and the work of others.
What You Will Do: Oversee Germany and Dutch Email marketing plans, providing input and strategic direction, to meet business objectives and exceed financial expectations across the German market. Manage and closely monitor KPIs to influence and optimize campaign strategy to exceed financial objectives, reporting weekly results to stakeholders. Apply extensive marketing background to contribute fresh ideas and innovative concepts to develop strategic channel roadmap. Partner with creative and Go to Market teams to influence concept strategies and ensure email campaigns are meeting platform goals, channel best practices, and creating impact. Develop, design, run, and analyze A/B and multivariate tests across offers, creative, mailable file, and segmentation. Work in close collaboration with global team members from multiple functions including marketing, creative, content, and analytics to elevate marketing plans and ensure campaigns meet objectives. Develop new processes and identify opportunities to evolve current ones to improve workflow and deliver value to customers more quickly.
Your Qualifications: At VistaPrint, we encourage applicants from diverse backgrounds. We seek individuals who add new ideas and perspectives to our teams and enhance our culture. No matter your background or work experience, we strongly encourage you to apply—even if you don’t meet all the requirements. You might be a great fit for this or other opportunities. Candidates should be strategic leaders with excellent communication skills and executive presence. Ability to adapt to changing circumstances, collaborate effectively, and motivate teams. Creative, results-oriented, with attention to detail. Capable of creating clarity and managing multiple initiatives. Passionate about collaboration and delivering outstanding results. Skilled in analyzing data to inform strategies. At least 3+ years in strategic channel marketing and a bachelor’s degree in marketing, business, economics, or related fields.
Nice to Have: Experience working in agile or scrum methodologies, and familiarity with tools like Looker for forecasting and analysis.
Why You'll Love Working Here: VistaPrint is a remote-first, inclusive company that values growth and cultural strength. We have our Vista Behaviors that exemplify our attributes and foster a high-performing team environment.
About Us: VistaPrint has been empowering small businesses for over 20 years, providing design, digital, and print solutions to help them succeed. Our brands—VistaCreate, 99designs by Vista, and VistaPrint—offer comprehensive services to enhance small business presence online and offline.
Commitment to Diversity, Equity, & Inclusion: We believe in the unique contributions of everyone. We promote an inclusive, fair, and respectful culture, working together to inspire innovation and support each other.
Equal Opportunity Employer: VistaPrint is an Equal Employment Opportunity Employer. All qualified candidates will be considered without regard to race, color, sex, national or ethnic origin, age, religion, disability, sexual orientation, gender identity, or other protected characteristics.
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