Location:
Madrid, Spain.
Property:
Corporate.
Job Purpose: This is a
critical senior commercial leadership role
with dual responsibility:
SHA Spain – Property Commercial Leadership Full ownership of commercial performance, sales strategy, and revenue growth for SHA Spain.
EMEA Cluster – Revenue Production Drive and scale EMEA production across all SHA properties (Spain, Mexico, and future openings), ensuring a unified global sales approach.
Main Duties & Responsibilities:
SHA Spain, Commercial Leadership Own and drive the full commercial performance of SHA Spain Develop and execute a high-impact annual sales strategy Expand key segments: luxury leisure, UHNW, corporate wellness, medical referrals, elite sports, and strategic partnerships Ensure strong alignment with GM, Revenue, and Contact Center Present performance, insights, and opportunities to senior leadership
EMEA Revenue Production Own EMEA production across all SHA properties Drive both
account management excellence and aggressive new business development Build and expand strategic partnerships across priority markets Lead and maximize performance of regional sales resources Ensure seamless coordination with Americas team for integral account strategy
Corporate Sales Development Scale SHA’s corporate wellness and executive health business across EMEA Target: Corporations & executive teams, Family offices & private banks, Luxury brands & partnerships, Sports organizations & high-performance institutions. Structure and close long-term, high-value partnerships Represent SHA in high-level corporate environments
Market Expansion & Prospection Lead entry and expansion in strategic EMEA markets Execute targeted roadshows and high-level sales missions Represent SHA at key global industry and luxury events
Leadership & Team Development Lead SHA Spain Sales team with a
high-performance culture Hire, coach, and elevate talent Drive accountability, execution, and results orientation
Financial Ownership & Performance Management Own forecasting, budgeting, segmentation and KPIs Drive strong ROI mindset and yield optimization Enable data-driven decision-making
Cross-Functional Alignment Work closely with: Marketing Revenue Management Contact Center Operations Medical & Wellness teams Ensure full funnel optimization (pipeline → conversion → experience)
Brand Representation Act as a
senior ambassador of SHA Represent the brand across EMEA with
credibility, sophistication and alignment with our positioning Maintain a strong personal presence in key networks and communities
Job Profile:
Experience ~10+ years in
senior sales leadership roles within luxury hospitality (mandatory) ~ Proven track record of
delivering sustained, ambitious growth (YOY revenue expansion, market penetration, pipeline build) ~ Strong exposure to
EMEA markets ~ Established network across luxury travel, corporate, UHNW and strategic partners ~ Experience in wellness, longevity or health-related propositions is a strong plus
Competencies Strong commercial acumen and negotiation capabilities Strategic + execution-oriented (builder mindset) Highly driven, ambitious and results-oriented Intrapreneurial and ownership mindset Hands-on, proactive, and resilient Excellent communication and influencing skills Languages English: mandatory Spanish: highly valued Additional languages: a plus
What We Offer Opportunity to play a
key role in SHA’s global expansion Join one of the
most recognized brands in health optimization and longevity High-impact, entrepreneurial environment Competitive compensation aligned with seniority and performance Significant career growth within a fast-scaling international group