Overview
Own the strategy, design, and execution of new general direct-to-consumer business models that create scalable, profitable revenue lines. This role sits at the intersection of strategy and operations. You will identify whitespace opportunities, build repeatable business models, and lead them from concept through pilot to scale. Expect ambiguity, fast iteration, and real P&L; accountability.
ResponsibilitiesLead end-to-end development of new D2C business models, from strategic thesis to operational execution and scaleIdentify and evaluate new revenue opportunities across delivery-first, digital commerce, subscription, experiential, and hybrid retail modelsDesign scalable operating models including unit economics, staffing, supply chain, tech stack, and fulfillmentBuild and launch pilots, define success metrics, and rapidly iterate based on performance dataPartner closely with brand, marketing, tech, finance, and supply chain teams to ensure models are viable and brand-alignedOwn financial performance including contribution margin, CAC/LTV, payback, and path to profitabilityDevelop playbooks and operating frameworks to enable repeatable rollout across markets or brandsIdentify and structure partnerships that accelerate growth, reduce capital intensity, or unlock distribution Stay ahead of consumer behavior, competitive dynamics, and emerging D2C and foodservice models QualificationsDemonstrated success building and scaling new business models, not just optimizing existing onesStrong strategic mindset with hands-on operational depth you know how things actually runProven ability to translate strategy into execution under real-world constraintsDeep comfort with financial modeling, unit economics, and performance metricsExperience operating in fast-moving, ambiguous environments with limited precedentMBA, consulting, or startup experience a plus but execution matters more than pedigreeHigh ownership mentality you build it, you run it, you fix it