Asignatura: International Public Relations Techniques
Curso: 1o
Perfil: Doctor/a Acreditado/a.
Idioma: inglés
Créditos: 3
Formación presencial
Descripción:The main aim of this subject is to provide an overview of the origins, processes and possibilities
of the use of the good public relations on an international level, as well as analyse the communication and the Public Relations with the consumer. Likewise, the student will learn how to sum up and analyse the information, in pro of the correct design of the Strategic Plan of Public Relations: from the theoretical contents, through the phases of
the design of a Public Relations plan, the implementation and results, until finishing with the evaluation of the efficiency of the project.
Inicio del primer semestre: 29 septiembre 2025
Finalización del primer semestre: 6 febrero 2026
Horarios: jueves de 11:30 a 13:30