Business development representative (outbound sales - spanish market)

As a Business Development Representative (Outbound Sales – Spanish market), you will identify and engage high‑potential prospects through targeted, multi‑channel outreach. By building relationships, qualifying leads, and showcasing Sage’s value, you’ll create new opportunities and set the stage for our Account Executives to close deals.

This role is hybrid and requires you to work three days a week from our Barcelona office.

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• Identify and engage new prospects to expand Sage’s customer base.
  
• Execute personalized outreach strategies using phone, email, and LinkedIn.
  
• Qualify and nurture outbound leads, ensuring seamless handoff to Account Executives.
  
• Research and prioritize high‑potential target accounts with data‑driven insights.
  
• Run multi‑touch outbound campaigns across phone, email, social media, and bespoke messaging platforms.
  
• Identify decision‑makers and influencers within target accounts and initiate conversations.
  
• Qualify prospects based on BANT (Budget, Authority, Need, Timeline) and other criteria.
  
• Nurture leads that are not yet ready to purchase through targeted follow‑up communications.
  
• Develop outreach messaging tailored to industry and prospect pain points.
  
• Overcome objections and position Sage’s solutions as valuable business enablers.
  
• Establish initial relationships to provide a foundation for Account Executives to close deals.
  
• Maintain accurate prospect data in the CRM to track outreach effectiveness.
  
• Analyze and report on pipeline health, lead conversion rates, and outreach performance.
  
• Leverage sales automation tools to optimize efficiency and improve engagement rates.
  
• Collaborate closely with Account Executives to ensure seamless lead handoff and feedback loops.
  
• Partner with Marketing to refine outbound messaging and enhance engagement.
  
• Contribute to best practice playbooks to optimise outbound prospecting processes.
  
• Engage in advanced outbound sales training to improve cold calling, objection handling, and consultative conversations.
  
• Stay updated on competitor offerings and industry trends to sharpen outbound positioning.
  
• Participate in peer coaching sessions to exchange strategies and optimise outreach efforts.
  

Must Haves:

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• Minimum one year of SaaS prospecting experience.
  
• Hands‑on outbound experience (cold calling, email, LinkedIn).
  
• Experience with sales engagement tools and CRM.
  
• Demonstrated ability to meet or exceed KPIs/quotas related to pipeline or meetings booked.
  
• Fluent in Spanish and English.
  

Nice to Have:

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• Familiarity with advanced outbound strategies (multi‑threading, account‑based prospecting).
  
• Strong skills in cold call and email personalization.
  
• Basic understanding of sales frameworks (MEDDICC, BANT).
  

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• Flexible benefits that allow part of your salary to be exchanged for health insurance, meal and transport vouchers, childcare, and training.
  
• Well‑being support with free access to the Calm app, 24/7 counselling, and Healthy Mind Coaches, plus self‑care and parenting resources via the Cleo app.
  
• Flexible working arrangements, including a one‑hour in, one‑hour out split, shortened Fridays, summer reduced hours, and the Work Away program for up to 10 weeks per year from over 40 countries.
  
• Annual leave of 23 working days, 5 paid days per year for volunteering, and 5 additional paid days for personal or professional development.
  
• Extended maternity leave of 7 days and paternity leave of 5 days, beyond the legal allowance, available after one year of service.
  
• Financial support including life and disability insurance, salary advances up to 3.5 times your net monthly pay, a €300 net marriage bonus, and access to Sage’s employee stock purchase plan at a discounted rate. xpzdshu
  

Foster a safety culture by leading with your own example, following established safety procedures, reporting potential hazards promptly, participating in safety training, and adhering to preventive guidelines to minimize risks and protect yourself and colleagues.