FULL-TIME OPPORTUNITY - REMOTE (Based in Madrid or Barcelona)Start Date: March
ContextAt happn, we believe love can be as spontaneous and authentic as a real-life encounter. Thanks to our innovative real-time geolocation technology, we help singles reconnect with people who share their daily lives. Since 2014, over 160 million people worldwide have joined the adventure.
As the Marketing Representative for Spain, you will be the dynamic, hands-on executor of our local strategy. We are looking for a senior profile with a versatile skill set, capable of switching from high-level strategic planning to operational execution. You will be the pulse of the brand in Spain, responsible for launching our local presence and translating global vision into local success.
Key Responsibilities
Assist in establishing and handling the execution of our market strategy in Spain.
Lead the localization of the app to ensure it resonates with local cultural nuances and user habits.
Collect and relay relevant user feedback and market intelligence back to the Product and Marketing teams.
Branding & Strategic Partnerships
Execute a comprehensive branding roadmap, spanning digital channels and offline activations, to scale brand awareness and drive sustainable user growth.
Lead the end-to-end execution of Influencer Marketing campaigns, either directly or through specialized local agencies.
Oversee the creation of high-performing UGC assets for acquisition campaigns, collaborating with creators and agencies to ensure a consistent pipeline of localized, high-impact creative material.
Manage the strategic briefing and day-to-day relationships with external partners, ensuring all deliverables are strictly aligned with global brand goals.
Proactively identify and activate unique opportunities within the Spanish market to deepen brand resonance and local relevance.
Content Creation & Social Media
Lead the creation and management of the official happn Spain Instagram page.
Develop engaging, trend-driven concepts and copy in Spanish, focusing on modern dating culture. You will define concepts and write copy; however, our internal Graphic Design team will produce all final visual creatives based on your briefings.
Serve as the primary contact for the Spanish community, responding to inquiries and moderating discussions to ensure a safe, positive environment on our Instagram account.
Required Qualifications
Significant professional experience in Marketing, Social Media, or Brand Management is required.
Previous experience at a tech advertiser, marketing agency, or within the dating market industry is a major plus.
Native-level fluency in Spanish with exceptional copywriting skills. Fluency in English is mandatory for international collaboration. French language skills are a "big plus."
Must be based in Madrid or Barcelona .
Deep knowledge of Social Media platforms and Influencer Marketing workflows. You must be highly capable of briefing both external agencies and internal graphic designers effectively.
If you're interested, please send your CV to: recruitment@happn.com
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