Job Title: Senior SEA Specialist / Digital Marketing Manager (Google Ads Expert)
Location: Remote/Hybrid (Limassol, Cyprus)
Job Type: Full-Time (40 hours per week)
About Us:
We are a high-growth company seeking an experienced Senior SEA Specialist / Digital Marketing Manager to lead and scale our paid advertising strategy—especially across Google Ads. This is a strategic and hands-on role for a performance marketer who thrives on data, automation, and measurable results.
You will take full ownership of our search engine advertising performance, oversee budget allocation, and lead data-driven decisions to drive profitable growth across multiple markets and verticals.
What You’ll Be Responsible For:
* Own the entire lifecycle of Google Ads campaigns: strategy, setup, optimization, performance monitoring, and reporting.
* Manage and grow multi-channel PPC campaigns (Search, Display, YouTube, Shopping, Socials) with a strong focus on acquisition and ROAS.
* Develop advanced audience segmentation strategies, including remarketing, lookalike audiences, and custom intent targeting.
* Build and maintain conversion tracking infrastructure via Google Tag Manager, GA4, and CRM integrations.
* Implement and iterate complex bidding strategies, such as Smart Bidding, Target CPA/ROAS, and campaign budget optimization.
* Collaborate with design, content, and web teams to ensure ad copy and landing pages are aligned for maximum conversion performance.
* Monitor market trends, test new ad formats, and leverage automation scripts, AI tools, and APIs to streamline campaign management.
* Deliver clear, executive-level performance reports and provide actionable insights to stakeholders.
Requirements:
* 3–5+ years of experience in SEA, with a proven track record of managing high-budget Google Ads campaigns (ideally €20k+/month).
* Deep understanding of Google Ads, GA4, Google Tag Manager, and conversion attribution models.
* Ability to design and manage data-driven, ROI-positive marketing funnels for different customer journeys.
* Strong analytical mindset with advanced skills in Excel, Looker Studio, or similar BI/reporting tools.
* Experience in working within performance-driven environments—SaaS, eCommerce, or B2B is a plus.
* Fluency in English (written and spoken). Additional languages are a plus.
* Google Ads certification is a strong advantage.
What We Offer:
* Strategic role with direct influence on business growth and digital marketing roadmap.
* Remote-friendly and flexible working conditions.
* Supportive environment that encourages innovation, testing, and continuous learning.
* Access to industry tools, courses, and certifications.
* Competitive salary and performance-based bonuses.
* Flat hierarchy and fast decision-making processes.
Preferred (Not Mandatory) Experience:
* Managing international, multi-language ad campaigns.
* Working knowledge of server-side tracking or enhanced conversions.
* Familiarity with CRO tools (e.g., Hotjar, VWO) or landing page builders.
* Integration experience with CRM tools (e.g., HubSpot, Salesforce, Pipedrive).
Interested candidates are invited to submit their resume, portfolio, and a cover letter outlining their experience and why they are a good fit for this role here or to bohdan@orangeuni.com. Please include "Digital Marketing Manager Specialist Application - [Your Name]" in the subject line.
We are looking forward to reviewing your application and exploring how you can contribute to our team!
Job Type: Full-time
Pay: 2,000.00€ - 2,500.00€ per month
Application Question(s):
* Can you describe your most successful Google Ads campaign? What made it successful, and what did you learn from it?
Experience:
* Google Ads: 4 years (Required)
* Digital Marketing: 5 years (Required)
Language:
* English (Required)
* Dutch (would be an advantage) (Preferred)
Work Location: Remote
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