Job description:
The Opportunity
- Location: Barcelona
- 1 year temporary contract – dedicated for young talent
- It is mandatory to have graduated less than 3 years ago to be able to take part in the graduate program.
Mission: Together with the Communication and Marketing teams work on the integral marketing, PR & influencer strategy for Shakira and Benetton perfumes.
Assist the two different teams:
- Marketing team with the development of the future marketing plans for the Shakira brand
- Communication team to help local markets to launch the best-in‑class campaigns for Shakira and Benetton perfumes.
What you’ll get to do
1. Marketing:
- Participate on ideating concepts for new launches (moodboards, concept research, names, packaging ideas, design etc.)
- Support the teams during all steps of innovation development & coordinate the development of all support materials to guarantee successful launch along with internal teams (communication, PR, digital, e‑taiiling, POS, training materials, activation)
- Set 360° launch strategies and operational implementation in cooperation with all departments (Trade, Merchandising, Training, Media, PR, etc.)
- Creation of Marketing presentations for the business meetings.
2. Content creation:
- Elaboration of briefs for service providers, production companies and external creative teams.
- Follow-up of the shootings from preparation to post-production.
- Coordination with the different internal departments (marketing development, e‑business,...).
- Guarantee deadlines and project planning.
- Guarantee the graphic charter of the brand on the different media and formats.
- Administrative follow-up of projects
3. Influencer Marketing:
- Influencer scouting and selection: review and evaluate (approve / reject) market profiles and proposals, analyze them via Lefty platform (official Puig’s). Follow up with local communication and marketing teams.
- Influencer campaigns follow up & reporting: on monthly basis; influencers’ performance update; review and validate all influencer campaigns in all markets. Work closely with HQ agencies.
- Social media: act as intermediary between the communications and the digital departments to ensure a qualitative visibility of all the PR & influencer activations in our own channels.
4. Events & Special Projects:
- Global events: support the coordination of global events and PR experiences for the two brands.
- Key markets: follow up with communication manager of all influencer activations (content calendar, events, local shootings) in key markets (Global ambassadors, secondary crews in key projects).
- Secondary markets: lead the support to secondary markets on local influencers activations – from top to end (scouting, briefs, product seeding, events…) making sure they all follow brand guidelines.
5. Communication Guidelines:
- Develop, together with the Communication Manager, events & influencer marketing guidelines in order to align messages and achieve one voice globally.
We’d love to meet you if you have
We are looking for a passionate candidate, with strong communication skills, both in Spanish and English, a special sensibility and taste, mixed with strong analytical and organizational skills.
- Mandatory for graduate contract: maximum 3 years of experience after graduation
- Experience: 1-2 years / previous internship in Marketing or Communications departments is a big plus
- Education: Marketing & Business / Advertising / Communications
- Languages: Fluent Spanish & English (writing & speaking)
Skills
- Creative profile. Sensitivity to Fashion and beauty industry
- Strong team spirit
- Impressive project management and organizational skills
- Strong communications and problem‑solving skills
- Highly organized, reactive and flexible
- Basic graphic design skills (Photoshop, Canva etc)
- Microsoft office (PowerPoint, Excel, Word)
A few things you’ll love about us
- An entrepreneurial, creative and welcoming work culture
- A range of learning and development opportunities
- An international company with plenty of opportunities to grow
- A competitive compensation & benefits package
#J-18808-Ljbffr