Lead Qualification Specialist
Johnson Controls is a general leader in technological solutions for smart and sustainable buildings. With over 94,000 employees across more than 150 countries, we design and implement automated buildings, integrated infrastructure, and advanced systems for HVAC, security, automation, and energy efficiency.
Our teams work on high-impact projects for clients in sectors such as construction, industry, retail, healthcare, and transportation, using cutting-edge technologies.
Being part of Johnson Controls means contributing to a more efficient, secure, and connected future.
What you will do
Excellent opportunity to join our team in an international environment!
Are you passionate about sales and customer engagement? Do you thrive in a fast-paced environment where your ability to identify and qualify leads makes a real impact? Join our Inside Sales team and help us drive growth!
As a Lead Qualification Specialist, your primary focus will be on lead generation and lead qualification. You will play a key role in identifying new business opportunities, assessing lead quality, and ensuring a smooth handover to our frontline sales team.
How you will do
- CRM Management: Maintain and update leads in Salesforce.com
- Prospecting: Conduct desktop research to identify new prospects and leverage field team insights
- Outbound Engagement: Initiate outbound calls and create new leads
- Lead Qualification: Score and assess leads based on data quality and completeness
- Evaluate asset eligibility for upgrades or additional services
- Initiate customer conversations to understand needs and gauge interest
- Lead Management: Assign qualified leads to the appropriate sales representatives
- Convert leads into opportunities or schedule for future re-engagement
- Manage and support campaign execution
- Focus Areas: Lifecycle & Modernization (L&M;); Upgrades, Spare Parts; New Maintenance Contracts
What we are looking for:
Undergraduate degree in Business, Electronics, Mechanical or Electrical Engineering (preferred) or 2-year degree with relevant experience
2 years of inside sales, telemarketing, or business experience
Basic knowledge of products and solutions in our sector (BMS, HVAC, IREF, Security, Fire, etc.)
Languages: Spanish & English – German or other European languages are a plus
Adaptability and eagerness to learn
Strong communication and active listening skills
Customer empathy and relationship-building ability
Self-motivation and ability to manage tasks independently
Tenacity, perseverance, and stress resilience
High standards of integrity and professionalism
Ready to make a difference? Apply now and make an impact!
What we offer
Johnson Controls offers an attractive remuneration package based on your qualifications and experience. You will enjoy social benefits such as life and accident insurance, and options for Flexible Remuneration.
In addition to salary, we provide job stability, continuous training, professional development opportunities, and an excellent working environment.
By working with us, you will be part of a global company that values diversity, rewards good performance, and inspires excellence. We support your career development in a constantly evolving environment. Join us and make a difference—the world is waiting for you.
Who we are
At Johnson Controls, we transform environments where people live, work, learn, and play. From optimizing building performance to enhancing safety and comfort, we focus on impactful outcomes. Committed to environmental protection, we serve industries such as healthcare, education, data centers, and manufacturing. With over 130 years of innovation, a global team of 105,000 experts in more than 150 countries, we are dedicated to our customers' missions.
Our trusted portfolio includes brands like Tyco, York, Sensormatic Solutions, Metasys, Ruskin, Titus, Frick, Penn, Sabroe, Simplex, Ansul, and Grinnell.
For more information, visit
This job posting is written with impartiality and is committed to non-discrimination based on gender, race, ideology, or other factors, respecting applicable laws on gender equality (Law 3/2007). Johnson Controls is dedicated to equal opportunity employment.
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📌 Lead Qualification Specialist
🏢 Johnson Controls
📍 Madrid