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Crm & games analyst

Málaga
Rhino Entertainment Group
Publicada el 13 marzo
Descripción

Rhino EntertainmentRhino Entertainment is looking for a CRM & Games Analyst. In this role you will be responsible for analysing customer data, campaign outcomes, and automating lifecycle processes to enhance engagement at each stage of the customer journey. Within this role you will be collaborating closely with internal stakeholders and external platform providers to design and implement CRM initiatives and strategies that foster business growth, product innovation and operational efficiency.

Within this role, you will focus on campaign budgets, monitoring and analysis to enhance player engagement and optimise campaign spend across various markets. You will also collaborate with the casino team to define and monitor key performance indicators (KPIs), ensuring games' and providers' performance are customised to meet both regional and global audiences.

What your role will look like:

Analyse customer data to identify trends, behaviours and opportunities for enhancing player engagement and retention

Monitor and report on existing CRM activities, providing actionable insights

Predict, budget and recap the impact of CRM activities for optimising effectiveness

Provide performance insights, identify engagement gaps and generate improvement strategies

Develop CRM strategies and campaigns that align with business objectives

Work closely with the BI and Casino teams to analyse game performances across different brands and regions, identifying gaps and suggesting optimisations

Conduct database exploration in search of hidden potentials

Requirements:

Experience in this or a similar role within the iGaming industry

Strong understanding of customer segmentation, lifecycle marketing and retention strategies

Knowledgeable in gamification principles and skilled in applying them to boost user engagement

Analytical mindset, with the ability to interpret complex data and create actionable strategies

Strong communication and interpersonal skills

Effective collaborator and supportive team player

Works effectively and efficiently under pressure

Degree in Marketing, Business Administration, Data Analytics, Economics or a related field

Benefits:

Competitive salary based on your knowledge & experience

Quarterly performance bonus split on personal objectives and company performance

€500 yearly wellness & mindfulness allowance to support an active lifestyle

Flexibility & a work‐life blend through our Hybrid Working environment

Work from anywhere with our 30 days "overseas working" allowance

Diverse, dynamic, fun environment with happy and helpful colleagues

Learning & Development opportunities to invest in your personal development

Fresh fruit, healthy snacks & food are available at the office everyday – and of course, good tea & coffee

Free parking, table tennis, lounge area, plenty of meeting rooms and sea views at our ergonomic office

Regular social events to strengthen long‐lasting relationships

Enjoy a "Me Day" on your birthday

Paid time off, including extra days for special life events

AXA Private Hospital & Dental Insurance Coverage

Form an active part of our talent acquisition, with our Referral Bonus

And to top it off, a great culture!

Join us at Rhino Entertainment and unleash your full potential in a vibrant and rewarding career!

Our StoryRhino Entertainment Group is a fast‐growing online gaming operator that was founded in 2020. Winner of the EGR Rising Operator of the Year Award 2023 and iGaming Idol Employer of The Year Award 2023, the company has a multi‐brand strategy and currently operates five brands: Casino Days, Buusti Kasino, Raketti, Big Boost and Lucky Spins. Rhino group is committed to providing its players with the best possible gaming experience supported by a cutting‐edge gaming platform.

Our CultureWe are a community of passionate, committed, driven and fun‐loving people who are united by a shared mission to deliver world‐class entertainment to our players in a vibrant and dynamic environment. Our culture identity is rooted in our curiosity, our sense of community and unwavering drive for success. We cherish each person's unique qualities and contributions, and we encourage our team members to take ownership, think creatively, find solutions and enjoy the process of achieving our goals!

DEIBWe are proud to have so many diverse backgrounds, cultures, perspectives and ideas represented within our Rhino community, which fuels an authentic workplace and a strong sense of belonging. This broad spectrum helps us achieve a supportive working environment where everyone can make the best use of their skills, free from discrimination or harassment. Diversity goes hand in hand with promoting equal opportunities for all current and future employees and at Rhino, we are committed to ensuring fairness in our recruitment process.

How We WorkAt Rhino we very much believe in supporting flexible working arrangements! By blending working from our vibrant offices and using the latest tech to work from home, through our Hybrid Working environment, we firmly believe that we can create an effective, balanced and collaborative working experience to help us achieve our goals!

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