Overview Skechers Madrid, Community of Madrid, Spain
We are looking for an experienced Trade Marketing Coordinator able to plan, execute and deliver all retail projects and marketing initiatives for Skechers Iberia, in order to elevate the brand engagement and perception in the Spanish market, maximizing sell-out. The role will have a specific focus on the wholesale (Key and Regional accounts), retail and franchisee channels.
Main Responsibilities Initiate the support and creation of any co-op projects with large accounts by regularly having meetings with accounts marketing teams/buyers
Coordinate all in-store initiatives on an account specific basis, like concept areas, shoes panels, focus tables, seasonal windows and so on
Partner with graphics designer’s department (Team based in the HQ, United States and Europe’s team) to develop marketing materials, including in-store graphics and digital/social assets for accounts
Liaise with all the departments involved in the creation of specific activations (Graphics, Visual Merchandising, Digital, Communication, Sales, Training, etc.), acting as a project manager
Coordination of special projects (capsule collections, shop window takeovers, etc.)
Develop local POP programs, working with US Team to order seasonal POP items
Working with vendors to create new and existing concepts for events or in-store launches
Oversee brand and product training session with key accounts and franchise partners
Preparation of periodical pre/post activity presentations (objectives, results, etc.)
Create marketing presentation for consistent sales support
Create training materials and deliver training to internal and external clients
Optimally manage the overall trade budget assigned, specifically to single account in accordance with the strategic direction, monitoring the return on investment and customer performance
Assisting at all events from press day to trade shows and performance events
About You Relevant experience in a trade marketing role with direct relationships with customers and international exposure
Familiarity with analyzing a significant amount of complex data
Experience in planning, project management and budget management
Excellent communication and interpersonal skills
Proactivity and hands-on attitude
Precision and attention to details
Excellent knowledge of the Office Suite
Fluent both in Spanish and English
Travel availability, when needed
What We Offer Full time permanent position
Competitive salary package
Product discount
Smart working
The opportunity for career growth and development
Fun and dynamic work environment
About Skechers Skechers (NYSE: SKX), a global, Fortune 500 brand develops and markets a diverse range of lifestyle and performance footwear, apparel, and accessories. Developing comfort technologies is the foundation of all we do – delivering stylish, innovative, and quality products. Serving over 180 countries and territories, Skechers connects customers to products through department and specialty stores, e-commerce and digital stores, and through our more than 5,200 company-and third-party-owned retail locations. Headquartered in Southern California, with offices and distribution centers around the globe, Skechers has spent 30 years helping people of all ages look and feel good.
Be You - Feel Welcome Skechers recognises the importance and power of diversity within our business. We ensure that our people processes are fair, transparent and promote equality of opportunity for all employees and job applicants.
Reasonable accommodations may be made to enable individuals with disabilities or health conditions, who are otherwise qualified for the job position, to perform the essential functions as detailed above.
Seniority level Mid-Senior level
Employment type Full-time
Job function Business Development and Sales
Industries Retail
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