Why Groupon?
We’re a global leader connecting millions with local experiences. At Groupon, creativity meets community in a fast-moving, creator‐first culture. You’ll drive exciting international campaigns and help shape the future of digital marketing, while having the freedom to express your creativity with real impact.
About The Role And Team
Ready to lead and make waves on social media? Join Groupon as a Social Media Manager
Are you a TikTok trendsetter or Instagram content creator who lives and breathes social media? If you’re hands‐on, creative, and passionate about building viral content and shaping a creator‐led presence from scratch, this role is for you!
You’ll take the lead in developing Groupon’s organic social presence, growing engagement across markets, with a focus on priority markets in the UK, Germany, France, and Spain, managing global UGC creators, and collaborating with marketing, design, and sales teams to tell authentic, hyperlocal stories that connect with our audience.
You could be based in Prague, Valencia, or Warsaw. You’ll work independently but with strong team support. The role offers nearly full creative freedom, no strict content diktats, and plenty of space to grow into social media leadership and shape Groupon’s overall social strategy.
What You’ll Do
Create, publish, and quickly iterate short‐form, thumb‐stopping content on TikTok and Instagram
Source, brief, and manage external UGC creators in multiple cities to amplify hyperlocal stories
Engage daily with the community, turning comments and DMs into momentum and conversations
Stay ahead of viral trends, memes, and cultural moments, adapting them for Groupon’s diverse audience
Collaborate cross‐functionally to align social media with campaigns and brand goals
Analyze content performance and optimize for continual growth and engagement
Drive social media growth and engagement specifically in key markets including UK, Germany, France, and Spain
What You Bring
Experience creating content on social platforms, whether personal, influencer, or brand‐related
A deep understanding of native platform storytelling, viral trends, and audience hooks
Confidence on camera, with skills to ideate, shoot, and edit quickly
Basic video editing and design skills using tools like CapCut, TikTok Editor, and Canva
Organized, proactive, and able to manage a content calendar and simple reporting
Passionate about engaging and growing online communities
Fluent English is required
Bonus points if you have experience with creator programs, social customer care, motion graphics, or speak multiple languages (Spanish, French, German)
Why Join Us?
Create unique social channels from scratch with full creative freedom, no legacy constraints!
Be part of a fast‐paced, creator‐first culture where your ideas have visible impact
Work with an internationally recognized brand on campaigns reaching millions
Grow your career with a clear path to social media leadership
This is your chance to take the reins in social media innovation and craft content that genuinely connects millions to local experiences. Let’s create something extraordinary together!
Groupon is an AI‐First Company. We’re committed to building smarter, faster, and more innovative ways of working—and AI plays a key role in how we get there. Leverage AI tools during the hiring process where they add value, and we’re always keen to hear how technology improves the way you work.
If this sounds like a great fit, apply through our official careers site.
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