Experteer Overview As Brand Manager, you will drive the brand planning process for Absolut and Malibu, from 3-year strategy to annual plans, while tracking performance and unlocking growth. You’ll work with cross-functional teams and agencies to ensure execution and alignment with international strategy, shaping consumer-relevant activities (notably for GenZ). You’ll own budgeting, analytics, and governance to deliver measurable brand impact and financial performance. This is a hands-on, collaborative role that shapes brand direction in a fast-paced, consumer-led environment.Compensaciones / Beneficios - Develop the 3-year strategic plan and annual brand plan with growth drivers and financial targets - Monitor progress, identify opportunities within the current strategy, and report KPIs with insights - Understand consumer targets (GenZ) and propose resonant brand activities - Ensure execution of annual plans and maintain alignment with international strategy (constant BO communication) - Manage brand budget and Au0026P budget, including oversight of allocations - Lead briefings with local agencies and cross-functional teams - Monitor market evolution and translate insights into business needs - Lead and develop team members and internsResponsabilidades - Bachelor degree in Marketing or Business Administration is preferred;
master’s degree is a plus - Fluent in Spanish and English;
additional languages a plus - 4–5 years of brand management experience, preferably in FMCG - Strong knowledge of professional marketing tools, structures, and processes - Autonomy, responsibility, and team-oriented mindset - Strong analytical skills and ability to derive insights from market data - Digital mindset with strong communication and presentation skills - Creative and innovative thinking with entrepreneurial spirit - Budget management experience and time/project management skills - Excellent relationship-building and listening skills - Critical thinking and decisive decision-making abilitiesRequisitos principales -