At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalized learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact. So far, 90,000 tutors have delivered over 20 million lessons to learners in more than 175 countries. Every Preply lesson sparks change, fuels ambition, and drives progress that matters.
Meet the team!
Reporting to the Chief of Brand, you’ll collaborate closely with cross-functional marketing teams to execute integrated campaigns, efficiently driving company-wide growth aligned with brand objectives. As the Senior Manager for Learner Experience & Growth, you'll craft compelling, product-driven marketing strategies designed to position Preply as a leading global online tutoring platform.
What you’ll be doing :
* Growth & Product Storytelling : Drive growth in learners, revenue, and GMV, leveraging a deep understanding of learner behaviors and the ability to tell powerful stories that communicate Preply’s value
* Acquisition, Activation, Retention : Develop and execute a comprehensive, multi-channel marketing strategy that optimizes acquisition and retention. Ensure messaging effectively highlights product value and integrates into every stage of the learner experience.
* Brand Awareness : Strengthen Preply’s global brand by identifying partnership opportunities and initiatives that reinforce brand recognition and establish meaningful connections with learners and tutors.
* End-to-End Collaboration : Ensure implementation of marketing initiatives by closely coordinating with Brand, Growth, Product, CRM, Content, Performance Marketing, SEO, and Influencer Marketing teams. Improve alignment and efficiency across all activities.
* Performance Measurement & ROI : Monitor and analyze campaign performance, attributing clear ROI to brand / marketing activities. Use insights to refine strategy, improve efficiency, and amplify impact.
What you need to succeed :
* At least 7 years of experience in growth marketing, ideally within growing and / or marketplace environments.
* Ability in crafting engaging product narratives that resonate and drive action.
* Analytical and structured thinking, capable of managing complex projects and attributing ROI.
* Demonstrated expertise in campaign strategy, execution, and optimization, particularly within B2C marketplaces or subscription models.
* A customer-centric mindset, ability to prioritize the learner's experience and connection with the brand.
* Proactive approach to tackling challenges in dynamic environments.
* Passion and curiosity about education, language learning, and technology-driven growth
Why you’ll love it at Preply :
* Open, collaborative, dynamic and diverse culture
* Generous monthly allowance for lessons on Preply.com
* Learning & Development budget, including time off for your self-development
* Competitive financial package with equity, leave allowance and health insurance
* Access to free mental health support platforms
* Not in Barcelona? We offer an attractive relocation package to join us in our Preply Barcelona Hub
* Access to Gympass-partnered wellness and gym centers throughout Spain to promote and support well-being and physical health;
* Opportunity to shape the lives of learners and tutors from over 175 countries through language learning and teaching
* Care to change the world - We are passionate about our work and care deeply about its impact to be life changing.
* We do it for learners - For both Preply and tutors, learners are why we do what we do. Every day we focus on empowering tutors to deliver an exceptional learning experience.
* Keep perfecting - To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.
* Now is the time - In a fast-paced world, it matters how quickly we act. Now is the time to make great things happen.
* Disciplined execution - What makes us disciplined is the excellence in our execution. We set clear goals, focus on what matters, and utilize our resources efficiently.
* Dive deep - We leverage business acumen and curiosity to investigate disparities between numbers and stories, unlocking meaningful insights to guide our decisions.
* Growth mindset - We proactively seek growth opportunities and believe today's best performance becomes tomorrow's starting point. We humbly embrace feedback and learn from setbacks.
* Raise the bar - We raise our performance standards continuously, alongside each new hire and promotion. We build diverse and high-performing teams that can make a real difference.
* Challenge, disagree and commit - We value open and candid communication, even when we don’t fully agree. We speak our minds, challenge when necessary, and fully commit to decisions once made.
* One Preply - We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Together, we support and celebrate each other's progress.
Diversity, Equity, and Inclusion
Preply is committed to creating a diverse and inclusive environment where people from all backgrounds can thrive. Different opinions and viewpoints are key ingredients in our success as a multicultural Ed-Tech company.
Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status. Together, we are The World Class.
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