Manager of Business Development Representatives (Remote/Flexible) Position Title:
Manager of Business Development Representatives Location:
EMEA Employment Type:
Full-Time Work Arrangement:
Remote/Versátil Department:
Marketing Hiring Manager:
VP Demand Generation & Revenue Marketing Travel:
Minimal (up to 5%)
Company Summary Here at Aprimo, our mission is to empower marketing organizations to build the brands of tomorrow. Aprimo is a pioneer of the marketing resource and digital asset management space, providing an innovative, industry-leading SaaS solution that changes the way companies like Affinity Petcare, Nomad Foods, Laborie, and Pret A Manger work, create, collaborate, and learn to deliver exceptional brand experiences at scale. Founded in 1998 with offices in Chicago and internationally, Aprimo is recognized as a Leader in Digital Asset Management and Marketing Resource Management by Gartner and Forrester.
Position Summary We are seeking a Manager of EMEA Business Development Representatives (BDR) to join our team and drive the success of our outbound BDR efforts. This is a first‑line management role, not a manager‑of‑managers position, making it perfect for a hands‑on leader eager to roll up their sleeves and make an impact.
Key Responsibilities
Manage and lead a high‑performing outbound BDR team, setting clear goals and benchmarks for success.
Demonstrate player‑coach leadership by modeling best practices in prospecting, cold calling, and account engagement.
Develop, refine, and implement playbooks and strategies that drive consistent results and pipeline growth.
Provide individualized coaching and mentorship to improve BDR skills in communication, prospecting, and closing qualified opportunities.
Actively participate in team activities, from shadowing calls to refining messaging, ensuring alignment with sales and marketing strategies.
Leverage tools such as Salesforce, Salesloft, Chorus, Cognism, ZoomInfo, and other martech solutions to track performance, analyze results, and identify improvement opportunities.
Collaborate closely with sales and marketing leadership to align goals, share insights, and optimize the lead‑to‑opportunity process.
Additional responsibilities and duties as required.
Candidate Qualifications
A minimum of 3 years of experience directly leading a BDR team with proven success.
Prior experience in a SaaS environment, ideally within B2B MarTech or Digital Asset Management.
Advanced knowledge of Salesforce, ZoomInfo, LinkedIn Sales Navigator, Salesloft, Cognism, Chorus, and BDR workflows.
Exceptional phone, communication, and sales abilities to drive prospecting success.
Player‑coach mentality, inspiring and modeling performance with the team.
Experience designing and refining effective playbooks and prospecting strategies.
Data‑driven approach to analyzing metrics, identifying trends, and implementing improvements.
Proven coaching and mentoring skills; call‑coaching is critical to this role.
Fluency in English, both written and spoken.
Aprimo Culture
Forward‑thinking, progressive, and employee‑first culture grounded in collaboration and flexibility.
Multicultural teams across the US, EMEA, and Philippines working cross‑departmentally.
Strong DEI focus with employee resource group Aprimo HELPS.
Casual dress code and flexible schedules supporting work‑life balance; 89% of staff cite work‑life balance as a reward.
Opportunity for ownership and career development with organic growth paths and cross‑department transitions.
Access to Udemy training platform and other learning resources.
AI‑driven product innovations enhancing marketing operations worldwide.
Benefits
Target compensation range: GBP/Euro equivalent of $130,000 – $175,000 USD, plus performance incentives. Additional factors considered when making an offer.
Competitive benefits coverage beginning on day one.
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