Company Description
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Role Description
This is a part-time remote role for a Google Ads Account Principal focused on Performance Strategy. The individual will be responsible for managing and optimizing Google Ads campaigns to meet client objectives. Key tasks include creating and implementing advertising strategies, monitoring campaign performance, conducting A/B testing, analyzing data to recommend improvements, and delivering performance reports to stakeholders. Collaboration with internal teams to align campaign goals and strategies will also be an integral part of this role.
Qualifications
* Proficiency in Google Ads, PPC Campaign Management, and remarketing strategies
* Experience with performance analysis, A/B testing, and campaign optimization
* Strong skills in data analysis, reporting, and the use of analytics tools
* Understanding of digital marketing principles and client relationship management
* Strong xqysrnh communication and collaboration skills to work with cross-functional teams
* Ability to work independently and meet project deadlines
* Familiarity with additional advertising platforms (e.g., Facebook Ads, LinkedIn Ads) is a plus
* Bachelor's degree in Marketing, Business or related field is preferred