BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
British American Tobacco Iberia has an exciting opportunity for a Sales Representative in Barcelona
Perform all brand & trade cycle plan activities with excellence in execution to drive SOM growth, IMS volume and brand activations in the outlets to influence in consumers moment of truth. Establish close engagement with retailers and staff in order to gain trade support and loyalty for BAT brands. Trade Marketing reps are the image of the company and must be able to transmit BAT values and culture.
Your key responsibilities will include:
* Perform Trade and Brand Marketing activities and programs (Distribution, Display & Dialogue) within the territory according with the cycle plan activities requirement of excellence in execution.
* Ensure the right BAT portfolio distribution and optimum stocks management on each outlet to contribute with the SOM growth for BAT brands.
* Manage the information with accuracy and ownership while maintaining database of outlets (driven by Petra System or California) updated and correct.
* Perform the Trade Coverage Plan (TCP). Ensure agreed coverage and call frequency for the itinerary aligned with the cycle plan activities and the guidelines of the Areas Sales Manager.
* Create plans for all sales channels in the area
* Engagement with key business partners to gain high levels of trade support and loyalty whilst enhancing understanding of the trading environment.
* Competitor’s intelligence: notify all competitors activations or NPI in the market. Be able to size these actions and recommend action plans.
* Cost conscious: complete every internal report for gas spent, parking tickets, stock in the vehicle, etc, according with BAT procedure.
* Keep updated all the information records required in the Company's information systems, in quality, time and form. Connect daily with the central via UMTS, to