We are assisting our client in Marbella in the search for a dynamic and experienced Affiliate Manager to spearhead the affiliate program focusing on SEO affiliates, influencers and paid media.
You will be responsible for actively managing, researching and onboarding new affiliates and influencers to drive brand awareness, engagement, and customer acquisition. Plus developing, executing, and optimizing paid media programs across our affiliate websites network. The ideal candidate is a strategic leader and data-driven marketer, deeply immersed in the modern digital marketing culture, with specific expertise in affiliate marketing, influencers management and paid media. You thrive in a fast-paced environment, possess excellent communication skills, and have a proven track record of building and scaling successful affiliate, influencers and paid media campaigns.
Key Responsibilities:
* Identify, acquire, onboard, and manage relationships with new and active affiliates, influencers, content creators, and brand ambassadors.
* Negotiate new affiliate deals, contracts and manage campaign budgets effectively, ensuring optimal ROI and brand awareness.
* Collaborate, review, and optimize performance with active affiliates by fostering a positive and collaborative relationship with our network.
* Collaborate with influencers to create authentic, engaging, and high-performing content across various platforms (social media, video, blogs, forums, etc.).
* Oversee the execution of influencer campaigns from briefing to reporting, ensuring timely delivery and adherence to brand guidelines.
* Develop and execute a comprehensive paid media marketing strategy for our affiliate website network, aligned with overall acquisition and brand goals.
* Monitor, track, and analyze performance using modern marketing analytics tools and platforms (e.G., Tableau, Google Analytics, Ahrefs, social media insights, affiliate platforms).
* Provide regular performance reports, insights, and recommendations based on data analysis (Excel/Google Sheets proficiency required).
* Stay ahead of industry trends, emerging platforms, and best practices in affiliate and influencer marketing, paid media, and content marketing.
* Collaborate with the SEO, content, and creative teams to ensure unified campaign execution and integrated marketing materials.
* Manage affiliate and influencers payment processes and ensure compliance with relevant regulations, while monitoring for fraud and abuse.
* Collaborate with the design team to create affiliate marketing material.
Required Qualifications & Skills:
* Minimum 5 years of experience in digital marketing, with a significant focus on influencer marketing, affiliate marketing, and social media management.
* Experience in the iGaming or Sports Marketing industries.
* Fluency in English is required.
* Proven experience in managing and optimizing paid media campaigns across various platforms in achieving marketing objectives.
* Proven track record of developing and managing successful affiliates and influencer campaigns that delivered measurable results.
* Excellent data analysis skills;
proficient in using Excel/Google Sheets for analysis and reporting.
* Experience with marketing analytics platforms and familiarity with affiliate marketing platforms tools (e.G., Google Analytics, Ahrefs, MyAffiliates).
* Experience managing budgets and negotiating contracts.
* Exceptional communication, negotiation, and relationship-building skills.
* Creative thinker with the ability to generate innovative campaign ideas.
* Highly organized with strong project management skills.
* Ability to work independently and collaboratively within a team environment.
* Deep understanding of modern digital marketing culture and trends.
Company Culture & Benefits:
* Flexible hybrid work model
* Wellbeing Allowance
* Comprehensive Private Health Insurance
* Open and collaborative work environment
* International team with opportunities for learning and skill development
* Team-building activities and office events