Head of General Marketing | Acquisition & CRM
Company Description
BetCloud is a leading data and technology powerhouse providing innovative wagering solutions for the sports betting sector. Our advanced gambling software challenges traditional wagering operations, delivering the world's most sophisticated betting technologies. We aim to revolutionize the sports betting experience through our cutting-edge solutions.
Role Description
This is a full-time remote role for an Acquisition Manager. The Acquisition Manager will be responsible for identifying and attracting new customers, developing and implementing acquisition strategies, conducting market research, and analyzing customer data. Day-to-day tasks include managing acquisition campaigns, monitoring performance metrics, building relationships with partners, and optimizing marketing efforts to drive user growth.
Qualifications
- Experience in developing and implementing acquisition strategies
- Strong background in market research and customer data analysis
- Proficiency in managing acquisition campaigns and performance metrics
- Excellent communication and relationship-building skills
- Understanding of digital marketing and optimization techniques
- Bachelor's degree in Marketing, Business, or a related field
- Ability to work independently and remotely
- Experience in the sports betting or wagering industry is a plus
Seniority level
- Entry level
Employment type
- Full-time
Job function
- Business Development and Sales
Industries
- IT Services and IT Consulting
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