BAT is evolving rapidly into a global multi-category business. With products like VELO, VUSE, and GLO, we aim to reduce the health impact of our industry.
To achieve this goal, we are seeking colleagues who are ready to Be The Change. Join us on this journey!
British American Tobacco Iberia has an exciting opportunity for a Visibility Analyst - Temporary - 12 Months in the Canary Islands.
This role is part of the Marketing team and offers a chance to develop practical skills in a dynamic, multinational environment. The Marketing Analyst will perform market and portfolio analysis and identify untapped consumer opportunities, among other tasks.
Key responsibilities include:
* Implement activation tools aligned with BAT brand strategy at the point of sale (POS).
* Ensure retail excellence through successful brand activation campaigns.
* Manage POS materials, including implementation and tracking.
* Develop campaigns, promotional plans, and dynamics as part of the 121 Strategy.
* Coordinate communication between Brand Marketing, Trade Marketing, and Field Force.
* Maintain relationships with agencies, suppliers, and internal stakeholders.
* Prepare business presentations on project status, outcomes, and adjustments.
* Ensure compliance with environmental, health, and safety (EHS) regulations and BAT standards.
* Support activation planning and execution processes.
Qualifications:
* University degree in Marketing, Business, or related field;
Master’s degree or MBA is a plus.
* Previous internship experience in marketing is valuable.
* Fluent in English;
Spanish as mother tongue.
* Proficient in Microsoft Office (Excel, PowerPoint, Word).
* Strong analytical, planning, and organizational skills.
* Proactive, responsible, with effective communication skills.
* Skilled in project management, multitasking, influencing, teamwork, and interpersonal relations.
What we offer:
* Market-leading annual performance bonus (eligibility required).
* Benefits including health plans, work-life balance initiatives, transportation support, and flexible holiday plans.
* Opportunities for career development through online learning and leadership programs.
* A transformative environment focused on continuous improvement.
Why join BAT?
We are recognized as a Global Top Employer, committed to collaboration, inclusion, and diversity. We support talent from all backgrounds, including those returning to work through our Global Returners program. We encourage you to bring your unique perspective and grow with us. Learn more about our culture and employee experience. If you need reasonable accommodations during the recruitment process, please notify us.
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