Performance Marketing Manager – Paid Traffic- Freelance or agency
* Contract
Eatwith is the world's leading platform for culinary experiences with locals. From intimate dinners in Paris to cooking classes in Rome and tapas tours in Barcelona, we connect travelers with passionate hosts for unforgettable food adventures. With guests from over 130 countries and partnerships with major travel brands, we’re on a mission to make travel more personal, authentic, and delicious.
Your Responsibilities
* Manage, optimize, and scale paid campaigns on Meta, Google Ads, and other relevant channels
* Develop a full-funnel strategy: TOFU brand ads, MOFU destination-driven ads, and BOFU retargeting
* Continuously analyze performance, A/B test creatives, and improve conversion metrics
* Collaborate with our creative and content teams to brief and iterate on ad creatives (UGC, video, banners)
* Own reporting: budget tracking, ROAS, CPA and growth insights
* Identify and test new paid media opportunities (TikTok, Pinterest, YouTube, etc.)
* Be a data-driven marketer with hands-on experience in managing paid traffic at performance-focused startups or marketplaces
* Be comfortable with both strategy and execution – from campaign planning to daily optimization
* Be confident in tools like Meta Ads Manager, Google Ads, GA4
* Be fluent in English, self-starting, and flexible in a fast-paced environment
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