Join to apply for the Trade Marketing Specialist role at ALOHAS
Join to apply for the Trade Marketing Specialist role at ALOHAS
Get AI-powered advice on this job and more exclusive features.
ALOHAS is more than a fashion brand : it’s a responsible shopping experience and a chance to participate in the fight against overproduction in fashion.
Working at ALOHAS is being part of the innovation and growth of a Spanish start-up with a young, creative and proactive team, good communication and a high level of energy! It’s demanding but extremely rewarding due to an environment where we take pride in learning from one another and strive to make sustainability a way of life beyond the workplace.
In a nutshell, we love what we do and it shows!
THE ROLE
We are seeking a Trade Marketing Specialist to drive marketing strategies across our diverse sales channels, boost brand visibility, ensure a seamless brand experience, and accelerate business growth
YOUR CHALLENGE
Channel Marketing Strategies:
* Define and lead the omnichannel marketing strategy to ensure our brand stands out across all touchpoints.
* Design and execute tailored campaigns for retail, wholesale, and e-commerce channels, ensuring alignment with the brand's global strategy.
* Customize promotions and activations to meet the unique needs of each channel.
* Monitor market trends and competitor activities to continuously refine strategies and maintain a competitive edge.
Visual Merchandising Management:
* Develop and oversee visual merchandising guidelines for physical stores and distributors.
* Coordinate with the graphic design team (internal and external) to implement key brand elements that boost sales and brand awareness.
* Provide marketing tools and support materials to distributors and points of sale.
* Coordinating both digital assets (for web, social media, and print) and physical assets to ensure they reach the points of sale effectively.
Showrooms & Trade Shows Management:
* Take ownership of the brand’s representation at key trade shows, showrooms, and industry events. As the brand ambassador, ensure a consistent, impactful presence across all in-person and digital touchpoints, creating memorable experiences that elevate the brand’s image and resonate with buyers and stakeholders.
Coordination of Promotions and Activations:
* Plan and execute activations in physical stores (e.g., events, pop-ups, corners).
* Manage campaigns on marketplaces and foster strategic online collaborations.
* Collaboration with other areas:
* Act as a key liaison between sales teams in retail, wholesale, and e-commerce to ensure a seamless customer experience.
* Work closely with brand managers and designers to develop and adapt digital and print assets, ensuring consistent messaging, visual identity, and promotional strategies across all sales channels
* Oversee the development of customized POS solutions by collaborating closely with sales and brand teams to deliver tailored projects.
* Visit key clients and stores regularly to collect insights, strengthen relationships, and identify potential growth opportunities.
Data Analysis, ROI Measurement and Budget Management
* Evaluate the performance and impact of trade marketing campaigns.
* Adjust strategies based on insights to optimize return on investment.
* Manage the trade marketing budget, ensuring efficient allocation aligned with business goals.
YOU WILL ROCK AT THIS ROLE IF...
* Proven experience of at least 3.5 years in a similar role, preferably in the fashion or retail sector.
* Demonstrated expertise in developing omnichannel strategies and managing budgets.
* Strong analytical skills to measure campaign performance and make data-driven decisions.
* The ability to coordinate and collaborate effectively with cross-functional teams.
* Fluency in Spanish and English (additional languages are a plus).
BENEFITS Of Being Part Of ALOHAS
* Culture of freedom, responsibility, and trust
* Flexible schedule: Fit it into your routine!
* Work hybrid: You have been selected for a hybrid position, allowing you to work from home on certain days. We highly value work-life balance and prefer candidates who live in close proximity to the office.
* Intensive workday in summer (July & August)
* Flexible compensation : Benefit from tax advantages through our flexible compensation plan for transport, meals ️, and childcare .
* We are a company with soul: we are aware of wellness (we have a Wellness Program) ️, sustainability (it's our core but we also have initiatives), family conciliation, maternity and paternity, gender equality and diversity
* Mental Health Support : Team initiatives and two days off to disconnect and reconnect with yourself whenever you need it.
* Discounts: You will have up to 70% discount on all our products and we do not forget your family and friends either!
* Office: In the heart of Barcelona, in the Gracia neighborhood, where we take care of coffee and fruit
* Home office setup: You will get a laptop + electronic devices like a keyboard, mouse, and second screen
* Keep learning with ALOHAS : We offer English courses to our employees, and more languages coming soon!
* We take care of your happiness and professional growth with constructive feedback
* After-work events in Barcelona and Madrid every month
Ready for the challenge?
About ALOHAS
Want to know more? Video Presentation
Apply to work with us: careers.alohas.com
Our website: alohas.com IG: @alohas
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Retail Apparel and Fashion
Referrals increase your chances of interviewing at ALOHAS by 2x
Get notified about new Trade Marketing Specialist jobs in Barcelona, Catalonia, Spain .
Barcelona, Catalonia, Spain 11 months ago
Marketing Manager - EA | Trade Margeting - EA | Fragrance Industry
Marketing Manager - EA | Trade Margeting - EA | Fragrance Industry
Trade Marketing & Brand Activation UK Manager
Marketing Disease Manager PAH (Pulmonary Arterial Hypertension)
Marketing Operations Manager - New Games
Paid Digital Marketing position in Barcelona, Spain
Digital Marketing Expert Spanish Speakers in Barcelona!
General Manager - Spain - Offline Marketing Adtech Startup
Influencer & Affiliate Marketing Manager
Trade Marketing Graduate - French Speaker
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr