Overview Persán is a multinational company with worldwide presence and a crucial mission : Continuing to build the future, providing personal and home care solutions that care for you and the environment.
We believe in the combination of talent and commitment with technology to drive today and tomorrow, sharing with our collaborators the challenge of making everyday life easier with a positive global impact on society and the planet.
Persán, we create the future we believe in.
The success of our Strategic Plan is the result of the 4 main pillars that define us :
People
Technology
Sustainability
We differentiate ourselves by the added value we provide through our great human team, constant commitment to innovation and technology, which translates into top-quality products. All of this guarantees the overall sustainability of the Company : Join the team and boost your professional career!
From Persán, a leading multinational and family company in Europe in the development, manufacturing, and marketing of home care and personal care products, with 85 years working for a cleaner world, we are looking for you to join our Team, as Senior Brand Development & PL Strategy
What do we offer?
Professional development with Career Plans created based on your ambition and potential.
Teamwork.
Continuous Training with annual Training Plans.
Flexible working hours and annual vacations.
Flexible Remuneration and Social Benefits
What are we looking for?
Highly involved and committed professional, with strategic vision and adaptability to change. With great motivation and initiative to drive our ambitious project.
We build authentic human relationships, based on trust, collaboration, and recognition, which is reflected in a participative and enriching work environment with an clear mission :
Lead the communication of the company's Private Label (PL) development model and strategic PL projects and provide expert advisory on assortment development for PL and Contract Manufacturing clients.
Main Responsabilities : Develop and communicate Persan' s value proposition as a specialist in the development and growth of Private Label (PL) in Home & Personal Care.
Lead marketing projects and initiatives to drive the global development of Private Label.
Oversee the communication of Persan' s Private Label model through materials, events, and other internal and external channels.
Conduct competitive benchmarking against leading third-party manufacturers in the market.
Identify assortment development opportunities for Private Label clients across different geographies through market, consumer, and trend analysis.
Provide strategic assortment recommendations and advisory to Private Label and Contract Manufacturing clients.
Develop and present product concepts and ideas tailored to client needs.
REQUISITOS MÍNIMOS :
Specific Technical Knowledge : Knowledge and experience working in or with Fast-Moving Consumer Goods (FMCG) companies, particularly those operating under a Private Label business model.
Category management.
Product management.
B2B marketing
Specific Soft Skills Creativity
Business acumen
Market and competitive analysis
Specific tools : Advanced experience in Power Point, Photoshop, Canva, Excel and Power Bi
Knowledge in Nielsen, Circana and / or Kantar
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