As part of the Marketing team, based in Paris and Barcelona, reporting to the Senior Brand & Communications Manager, the Content Manager will lead content creation to drive brand awareness, engage target audiences, and support lead generation efforts.
Main missions :
* Content Management - 80%
* Develop and implement a content strategy using AI tools to align with company objectives, target marketing efforts, and generate high-quality business leads (MQL).
* Lead the copywriting, curation, and optimization (including SEO) of engaging content, such as blog posts, whitepapers, case studies, expert interviews, webinars, and email campaigns, tailored to target audiences.
* Collaborate with all internal teams (Business, Product, Marketing) to ensure content aligns with brand messaging and business goals, utilizing market data and customer insights.
* Stay updated on industry trends to optimize content for search engines and propose innovative formats for written and video content.
* LinkedIn corporate pages management - 20%
* Create and publish LinkedIn-specific content, fostering audience interaction and growing the follower base.
* Monitor LinkedIn analytics, track performance metrics, and fine-tune content strategies for optimal engagement.
Candidate Profile :
* Master's degree in Marketing, Communications, Literature, or a related field.
* Proven experience of at least 3 years in content marketing, including creating and managing content strategies, developing engaging content, and measuring content performance, with a strong understanding of AI-powered content tools and technologies.
* Strong understanding of SEO best practices and the ability to optimize content for search engines.
* Excellent copywriting and verbal communication skills in both French and English.
SOFT SKILLS :
* Creativity : Ability to think creatively and generate innovative content ideas that resonate with the target audience.
* Adaptability : Willingness to adapt to changing trends and technologies in content marketing and adjust strategies accordingly.
* Time Management : Strong organizational and time management skills to handle multiple projects and deadlines effectively.
* Analytical Thinking : Ability to analyze data and metrics to make informed decisions and optimize content strategies based on performance insights.
LANGUAGES & LOCALIZATION :
* Based in Barcelona (Madrid possible).
* You are a native French speaker and a European citizen under 29 years old.
* You have more than 3 years of experience in Content Management.
* You have not worked in Spain before.
This VIE contract offers a unique opportunity to gain valuable international professional experience
If you believe you fit the profile, don't hesitate to apply
We look forward to meeting you
LittleBig Connection is proud to be an equal-opportunity workplace. We are committed to promoting diversity and creating an inclusive environment. We welcome applications from all qualified candidates regardless of gender, sexual orientation, race, ethnicity, beliefs, age, marital status, disability, or other characteristics.
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