Retail Rocket is looking for a dynamic and experienced **Social Media Manager** ( at least 3 years of experience in a similar role) with a solid background in **B2B SaaS** to amplify our brand’s online presence and drive lead generation through impactful social media strategies. In this role, you’ll own the growth of our social channels—especially **LinkedIn**—and contribute to our content marketing efforts by crafting **SEO-optimized blog posts** for our website.
If you’re excited about **growth**, **content creation** and **lead generation** and eager to help shape our brand’s social media strategy and voice, we’d love to hear from you!
**Key Responsibilities**
- **Develop and execute a comprehensive social media strategy** focused on **B2B lead generation**, with a primary emphasis on **LinkedIn**.
- **Create a content calendar** and schedule posts to ensure consistent and timely content delivery. Develop corporate and personal social media profiles.
- **Collaborate with the marketing team** to create a marketing inbound pipeline that supports lead generation, sales initiatives and general campaigns
- **Produce and manage engaging content** (video as well) across social channels to increase brand awareness, audience engagement and, as mentioned to generate leads.
- Implement **growth hacking techniques** to expand our reach, enhance engagement and boost conversions.
- Track and impact **key performance metrics** (e.g., impressions, follower growth, shares, comments), along with critical business-driven metrics like page traffic, CTR, engagement, click through rate, cost per click, cost per lead, etc.
**Required Skills & Qualifications**
- **B2B SaaS Experience**: Proven track record in the B2B SaaS industry, with a strong understanding of engaging and targeting business audiences effectively.
- **Bilingual (Spanish & English)**: Fluent in both languages, with the ability to communicate and create content for diverse markets. Also, fluent in Portuguese is a plus.
- **Growth Hacking Skills**: Demonstrated ability to create innovative, low-cost strategies for fast social media growth.
- **LinkedIn Expertise**: In-depth knowledge and experience in leveraging LinkedIn for brand building and lead generation in B2B settings.
- **Video Content Creation**: Skilled in creating, editing and optimizing video content to engage audiences across social platforms.
- **Proficiency with Key Tools**: Experience with Notion, Figma, Google Workspace, LinkedIn Sales Navigator, Lusha, Taplio and Canva.
**It would be great if you also have**:
- **SEO Writing**: Experience crafting SEO-friendly content, including **blog posts** and social media copy, to increase visibility and drive website traffic.
**Soft Skills**
- **Proactive and Solution-Oriented**: A self-starter who takes initiative, finds creative solutions and drives results.
- **Lead Generation Focus**: Strong commitment to generating qualified leads through innovative strategies and engaging content.
- Project management approach in launching social campaigns
**What We Offer**:
- Attractive Package: Competitive salary and benefits
- Successful Company: Join a leading company in the marketplace
- Skilled Team: Work with an international team of highly-skilled professionals
- Growth Environment: An ambitious, fast-growing company offering ideal conditions for personal and professional growth
- Great Company Culture: Enjoy an informal, non-hierarchical, and people-oriented culture where your voice counts. We strive for a good work/life balance and offer flexibility in organizing your workdays
- Career Development: Freedom to take on challenges and create the career path that suits you
- International Exposure: Collaborate with colleagues from different offices and work with international customers and partners
**About Retail Rocket**:
Founded in 2012, Retail Rocket is a leading AI-enabled marketing automation tool that helps organizations understand the needs of webshop users through behavioral analysis. We are a global company with a diverse team of over 150 employees from more than 20 nationalities, serving a strong customer base of over 1,000 companies, including renowned brands such as Nintendo, Puma, Decathlon, L’Oreal, Chanel, and Adidas.
Pay: 30,000.00€ - 40,000.00€ per year
Application Question(s):
- are you fluent in English both written and spoken ?
- Do you have experience in B2 B and working in Tech companies ?
**Experience**:
- Social Media: 5 years (required)
Work Location: Hybrid remote in 08034 Barcelona