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At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world.
This Position reports to:
EL Product Marketing Manager
In this role, you will manage the AEG DinRail portfolio in addition to ABB consumer units and compact distribution enclosures product portfolio having focus on residential and commercial segment.
You will have the opportunity to implement product marketing strategies to meet business objectives in collaboration with the Energy Distribution Business Developer. Each day, you will play a crucial role in bridging the gap between product development and market success by implementing marketing activities and supporting sales team with appropriate product knowledge and training.
The work model for the role is: #LI-hybrid
This role is contributing to the Product Marketing department in the Electrification Smart Building division in Spain. Main stakeholders are installers and electric wholesalers.
You will be mainly accountable for:
Conducting extensive research to understand the target audience, market trends, and competitiveness by visiting customers regularly together with sales organization
Developing and executing marketing strategies to increase product awareness and sales, including defining and communicating product value propositions
Achieving order demand targets by overseeing progress regularly and defining and implementing sales and promotion plans
Analyzing sales data and gathering market feedback to evaluate product performance and adjust marketing strategies accordingly
Providing the sales team with the necessary tools, training, and materials to effectively sell the product
Support product price positioning aligned with local strategy by compelling price variation analysis
You will join a mature, dynamic, talented, high performing, collaborative team, where you will be able to thrive.
Qualifications for the role
You are immersed in working with customer centric methodologies and marketing foundations along the electrical market
Ability to demonstrate your skills in electrical/electronic project definition, on-site electrical operation or product portfolio management
You are innovative around communication, initiative, leadership, curiosity and you have the ability to manage multiple tasks/projects and collaborate having a results orientation
Bachelor’s degree in Electricity or Electronics or similar. Also, valuable vocational training degree, such as FP.
You are at ease communicating in fluent English
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.