About us
Based in Parma, Italy, Chiesi is an international research-focused pharmaceutical and healthcare group with 90 years’ experience, operating in 31 countries with more than 7,000 employees (Chiesi Group). To achieve its mission of improving people’s quality of life by acting responsibly towards society and the environment, the Group researches, develops and markets innovative drugs in its main therapeutic areas: Discover more here
We are proud to to have been awarded withB Corp Certification, a recognition of high social and environmental standards. We are a reliable company that adopts and promotes a transparent and ethical behavior at all levels.
We believe that the success of Chiesi is built and shaped by our people and our strong set of shared Values and Behaviors. Our people make a critical difference to our success, which is why it is vital that we attract and retain the right talent who will continue to enrich our culture by living and breathing our values and behaviors.
We are committed to embrace diversity, inclusion and equal opportunities. In fact, we are a global family made up of different cultures, different genders, generations, ethnicities, abilities, sexual identities and many other enriching diversities.
Mission
Responsible for executing and coordinating the company’s omnichannel strategy with its clients, working closely with key areas (Medical, Marketing & Sales, Commercial Excellence, and GICT) to drive digital transformation and strengthen the company’s omnichannel evolution.
Responsibilities
* Omnichannel Strategy Implementation. Execute the omnichannel action plan (Channel Mix) aligned with:
o Customer needs.
o Strategic product/brand objectives.
o Opportunities offered by the digital and omnichannel ecosystem.
* Digital Content Development: Coordinate the creation and implementation of digital materials (CLMs, Field Emails, pages on Chiesiconnect.es) in collaboration with the AIR & CARE marketing teams.
* Project and Process Management: Standardize content creation and digital campaign processes, managing relationships with external agencies and internal departments.
* Performance Analysis: Define, monitor, and analyze key KPIs and metrics by channel and objective (Web, Email Marketing, CRM, etc.), ensuring continuous improvement.
* Cross-Functional Coordination: Ensure successful project execution through collaboration with departments such as Commercial Excellence, ICT, Pharmacovigilance, Legal, Compliance, and Regulatory.
* Global Project Management: Lead strategic projects within the omnichannel transformation framework, in coordination with the global team.
Requirements
* Educational background in Marketing (Vocational Training, Bachelor's Degree in Advertising and Public Relations, or Journalism) and/or specialization in Digital Marketing.
* Minimum of 3 years of proven experience in digital marketing and omnichannel strategies.
* Experience in the pharmaceutical sector and knowledge of CRMs such as Veeva or IQVIA, as well as familiarity with the regulatory framework, will be highly valued.
* Proficiency in digital tools, especially Salesforce Cloud and Marketing Automation platforms.
* Strong analytical skills and hands-on experience in executing digital projects.
* Knowledge of Google Analytics and Power BI is a plus.
* High level of proficiency in English is essential and intermediate level of Spanish.
Soft Skills
* Proactive, curious, dynamic, and creative profile with a strong ability to learn.
* Results-oriented with a strong focus on both internal and external customers.
* Strong communication, influence, and project management skills.
* Team player with the ability to collaborate across functions.
* Analytical and critical thinking skills.
What we offer
You would join a dynamic, fast-growing, challenging and friendly environment.
In Chiesi we firmly believe that our people are our most valuable asset, that is why we invest in continuous training, learning and development. Therefore, we strive to continuously promote and satisfy development needs, paying particular attention to the quality of our working environment and to collective well-being.
We want our people to come to work happy every day, and we know how important it is to find the right work-life balance in order to be able to give our best. That is why we offer flexible working approach, remote working, support in the relocation process, tax assistance service for foreign colleagues and many other people-care services.
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