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Founding demand generation marketer

Blu Selection
Publicada el 12 marzo
Descripción

We’ve partnered with a tiny but mighty team of senior technologists in Barcelona who are tired of \"business as usual.\" They’ve built an AI-native platform that cracks the \"black box\" of engineering performance-helping CTOs and CEOs finally understand the quality and impact of the code being shipped.

They are moving from Seed to Series A by the end of the year, and they need a marketing execution machine to fuel that growth.

Location & Work Model: Barcelona (Utopicus Diagonal) | Hybrid (2/3 days in-office).

Project Highlight: AI-driven Engineering Intelligence.

Salary: from €45,000 + Equity/Shares.

What is the project?

Our client is solving a pain point that has frustrated tech leaders for decades: How do you actually measure if an engineering team is doing a great job? Traditional tools just count lines of code (quantity). This platform uses a \"secret sauce\" algorithm to measure quality, complexity, and AI-enablement. It’s built by CTOs, for CTOs. With the explosion of AI-generated code, their timing is perfect. They aren't just a tool; they are the \"fair mirror\" for developers and the \"GPS\" for executives.

The Role & Its Responsibilities

This is a Full-Stack Demand Gen role. You aren't managing an agency; you are the agency. Your mission is to turn technical complexity into a steady stream of high-quality leads.

* Own the Inbound Engine: You’ll be hands‑on with Framer to build, test, and polish landing pages that actually convert.

* Master \"New\" Search (AEO): You won't just do old‑school SEO. You’ll optimize content so that when a CTO asks Perplexity or ChatGPT for advice, our client is the top recommendation.

* Paid Acquisition: Set up and manage LinkedIn and Google Ads from scratch. You’ll be tweaking keywords and creative daily to optimize CAC and Pipeline.

* Campaign Ops: Launch multi-channel \"outreach plays\" in an afternoon, not a month. From email sequences to webinars, you move at startup speed.

What you should bring

We’re looking for a Scientific Storyteller. Someone who can talk tech with engineers but write copy that hits a CEO’s soul.

The \"Must-Haves\":

* 2–6 years of B2B SaaS experience: You’ve been in the trenches and know how a funnel works.

* Execution Obsession: You’d rather ship a \"good\" campaign today than a \"perfect\" one in three weeks.

* Tool Fluency: You’re comfortable with HubSpot, Google Search Console, and modern CMS tools (like Framer or Webflow).

* The \"Hacker\" Mindset: You aren't afraid of AI tools. In fact, you're already using them to automate your own workflow.

The \"Nice-to-Haves\":

* Experience in DevTools or a highly technical niche.

* Knowledge of Technical SEO (Schema, semantic clusters, etc.).

* A background in a \"Seed to Series A\" environment.

What’s in it for you?
* The Challenge: You are the foundational marketing hire. You get to build the engine from zero to scale and see your impact on the revenue charts every Friday.

* The Vibes: You’ll be working with fewer than 10 people‑all senior, all sharp, and all allergic to bureaucracy.

* The Upside: Beyond the base salary, you’ll join a company that values \"skin in the game\" through a share/equity package.

* The Growth: As the company scales toward Series A, your role and influence will grow alongside it.

About the Company

Our client is an AI-native foundational team based in one of Barcelona’s coolest hubs. They value clarity, speed, and fairness. They don't do \"fixed checklists\"—they want people who chart their own path. If you love \"getting dirty\" with data and creative, you’ll fit right in.

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