2 months ago Be among the first 25 applicantsAbout VervericaVerverica was founded by the original creators of Apache Flink with the mission to empower every enterprise to leverage real-time data streaming for business success. We develop software and provide services that help businesses unlock the full potential of streaming data. Our culture is collaborative, innovative, and driven by a passion for building state-of-the-art solutions.About VervericaVerverica was founded by the original creators of Apache Flink with the mission to empower every enterprise to leverage real-time data streaming for business success. We develop software and provide services that help businesses unlock the full potential of streaming data. Our culture is collaborative, innovative, and driven by a passion for building state-of-the-art solutions.Position OverviewWe are seeking an experienced Senior Field Marketing Manager to strategically plan, execute, and measure high-impact marketing events and initiatives designed to enhance community engagement, generate qualified leads, and amplify Ververica's brand presence. You will own our event strategy, including our flagship first-party event Flink Forward, as well as regional and virtual engagements, ensuring each delivers tangible results aligned with our growth objectives.RequirementsKey ResponsibilitiesEvent Strategy and ExecutionStrategically plan, manage, and execute events where Ververica participates (as a speaker, sponsor, attendee or organizer),regional meetups, webinars, and other virtual and in-person eventsEnsure high attendee satisfaction, engagement and commercial impact (measured by leads, MQLs and opportunities) by delivering compelling event experiences aligned with Ververica's brand and messagingOrganize and own the pre- and post-event processes, including outreach and follow-upCoordinate logistics, speaker management and sponsorship fulfillment for third-party eventsOwn the sponsorship sales and partnerships for Flink ForwardCollaborate closely with Sales and Sales Operations to ensure seamless lead capture, scoring, and nurturing post-eventOwn and develop Ververica's footprint in the community, including meetups, and workshops;
both virtual and in-personAccount-Based Field ActivitiesCollaborating with sales and the rest of Marketing to craft and deploy account- or vertical-specific marketing tactics, such as executive dinners, VIP events, Customer Advisory Boards or co-branded content for high-value target accountsContent and CommunicationsCoordinate the creation and own the distribution of pre- and post-event content, including promotional materials, videos, blogs, session summaries, and social media engagementWork cross-functionally with our Communications and Design functions to ensure alignment and consistency of event messaging across all channelsImplement robust quality assurance measures to maintain a high communication standard, free from errorsPerformance Measurement and OptimizationTrack, measure, and report on key event metrics such as attendee satisfaction, lead generation, ROI, and social media / media mentionsContinuously refine event strategies based on analytics and insights to maximize event effectivenessCross-Functional CollaborationPartner closely with Product Marketing, Sales, Customer Success, and external vendors to ensure successful event execution and follow-upProvide event-related training, insights, and support to internal teams to ensure alignment and knowledge sharingQualifications & Requirements5+ years of field marketing or event management experience, ideally in a technology environmentProven track record of planning and executing large-scale conferences and targeted regional / virtual eventsStrong analytical skills with experience measuring and reporting event performance metricsExceptional organizational skills and attention to detailProficiency with event management tools, CRM systems (e.G., Salesforce, Hubspot), and experience with marketing automation platformsExcellent verbal and written communication skills;
experience creating compelling promotional and follow-up event contentDemonstrated ability to collaborate effectively across multiple teams and external partnersComfortable working in a fast-paced, dynamic environment, balancing multiple projects and prioritiesInterest or experience in data streaming, open-source software, or enterprise SaaS is highly desirable, though not requiredSeniority levelSeniority level Mid-Senior levelEmployment typeEmployment type Full-timeJob functionJob function MarketingIndustries IT Services and IT ConsultingReferrals increase your chances of interviewing at Ververica | Original creators of Apache Flink by 2xSign in to set job alerts for “Senior Field Marketing Manager” roles. Account Based Marketing (ABM) - Manager / Senior ManagerWe’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.J-18808-Ljbffr
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