This is an exciting opportunity to join a fast-paced and dynamic tech company. Picsart is the world's #1 creative platform and social editing app with over 150 million monthly active users and more than 1 billion installs.
At Picsart, we aim to bring the wonder of creativity to the world and make it accessible. We are looking for a Senior SEO Specialist to lead efforts in landing page optimization, technical health, and link-building initiatives. This role combines on-site strategy with cross-functional execution and is ideal for someone who enjoys working with data, collaboration, and making a tangible impact. You will collaborate closely with engineering, product, and content teams to drive growth and mentor emerging SEO talent.
How You'll Make an Impact
* Identify opportunities to improve product and landing pages through content optimization, CRO, keyword strategies, and E-E-A-T principles.
* Launch new landing pages to enhance product discoverability and optimize internal linking to improve search rankings.
* Lead technical SEO efforts, including site audits, Core Web Vitals enhancements, and crawl budget management.
* Support and manage both internal and external link-building initiatives, including media outreach and collaboration with agencies.
* Monitor website traffic, keyword performance, and technical metrics, responding swiftly to fluctuations or issues.
* Mentor junior SEO team members and work with engineering, design, product, and analytics teams to execute SEO strategies effectively.
What You'll Bring
* 3–5 years of SEO experience, preferably in a product- or tool-focused environment.
* Strong expertise in on-site SEO, technical SEO, and link-building strategies.
* Proficiency with tools such as Google Search Console, Google Analytics, Ahrefs, Screaming Frog, and performance monitoring platforms.
* Excellent communication and project management skills with a collaborative approach.
* Experience using AI tools to enhance audits, research, and daily SEO tasks.
* Proven ability to work with cross-functional teams including product and engineering.
Good To Have
* Mentorship or leadership experience within an SEO team.
* Knowledge of programmatic SEO or scalable page optimization approaches.
* Understanding of performance metrics like Core Web Vitals and their business implications.
* Experience with SEO strategies for international or multilingual websites.
What We Seek and Value Most
* If you enjoy creating with a user-centric mindset, take ownership, and have a natural impact-driven approach while having fun, you’re our person!
* We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability. We also consider qualified applicants with criminal histories, in accordance with applicable laws. We are committed to providing reasonable accommodations for employees with disabilities.
* Picsart, Inc. is an E-Verify employer in the US. Please review the E-Verify poster and your Right To Work information in your preferred language.
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