Experteer Overview As Lead Product Marketing Manager at iubenda, you will translate complex privacy and SaaS offerings into clear value propositions. You’ll bridge Product, Marketing, and Operations to shape go-to-market strategy and product positioning. You’ll own the product-led growth direction and drive cross-functional alignment for new features from concept to launch. Your work will center on customer-focused narratives, market insight, and enabling the sales team to win. This role offers impact at scale within a fast-moving, globally distributed team.Compensaciones / Beneficios
- Define product positioning and messaging that is sharp, relevant, and customer-driven
- Own the product-led growth strategy, defining priorities and long-term direction
- Lead go-to-market planning and execution for new features from announcement to launch
- Develop use cases grounded in real customer needs and convert them into compelling narratives
- Conduct market research and competitive intelligence to inform strategy
- Create sales enablement materials and support the Sales team with necessary tools
- Track growth metrics and identify areas for improvementResponsabilidades
- At least 5 years of experience in Product Marketing
- Proven ability to position heavily technical SaaS features from customer needs to GTM execution
- Solid understanding of software development dynamics and SaaS metrics
- Proactive mindset with a drive to contribute to company growth
- Strong interpersonal and cross-functional collaboration skills
- Full proficiency in English
- Added values: startup/scale-up experience, background in martech or legal tech, familiarity with marketing toolsRequisitos principales
- Remote work
- Company retreats u0026 coworking gatherings
- All-in-One Flex Allowance
- Work equipment
- Collaborative, multicultural team