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Crm operations manager

Madrid (28001)
Medier Agency
De 30.000 € a 50.000 € al año
Publicada el 2 mayo
Descripción

We're on the hunt for a sharp, tech‑savvy

Aumente sus posibilidades de conseguir una entrevista leyendo la siguiente descripción general de este puesto antes de presentar su candidatura.

CRM Operations Manager

who thrives at the intersection of data, automation, and customer experience. If you love the idea of running high‑impact campaigns, diving into platforms, and optimizing every step of the customer journey, this is your stage.

In this role, you won’t just keep the machine running – you’ll help build a smarter, faster, more personalized CRM engine for global B2B and B2C brands. You’ll be a go‑to player across cross‑functional teams, powering segmented campaigns, fine‑tuning bonus logic, and ensuring no customer touchpoint is left behind.

What You’ll Do:

Execute and optimize lifecycle journeys, automated flows, and one‑off campaigns across email, SMS, and push

Monitor Kafka event data using Coralogix to identify and resolve data flow issues before they impact campaigns

Build, refine, and maintain dynamic customer segments to supercharge personalization

Collaborate with CRM, Product, and Data teams to ensure a seamless and scalable CRM infrastructure

Own QA, platform testing, and campaign error monitoring to ensure flawless execution

Support promotions and bonus setups, applying pre‑defined rules (e.g., deposit value, expiry windows, wagering criteria)

Perform regular campaign audits to ensure high deliverability, relevance, and performance

Organize and maintain snippet/template libraries to enable quick scaling

Troubleshoot journey hiccups or promo errors with support from senior team members

Contribute to performance reporting, engagement insights, and testing results that guide strategy

What You Bring:

5+ years of experience as a CRM manager

2+ years of experience as a CRM Operations Manager in iGaming

B2+ Level of English

Familiarity xpzdshu with CRM platforms like Symplify, Optimove,, or similar tools

A foundational grasp of lifecycle marketing, customer segmentation, and personalization tactics

Comfortable working with data tools and platforms – bonus if you’ve dabbled in Power BI, Postman, or Coralogix

Eagle‑eyed attention to detail and a structured, methodical approach to execution

A proactive mindset – curious, eager to learn, and not afraid of complex systems

Excellent communication and time management skills – you know how to keep things moving without dropping the ball

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Head of paid social media - relocation - medier agency
Madrid
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