Company Description
BrandLink is a MarTech and loyalty platform helping FMCG and consumer goods brands build direct, data-driven relationships with shoppers through personalized, omnichannel promotions.
Using advanced receipt-scanning technology and first-party data, BrandLink enables brands to run effective direct-to-consumer campaigns, optimize trade marketing investments, and improve promotional efficiency across both online and offline retail environments.
After successfully launching programs with international FMCG brands, BrandLink is now expanding its presence in Spain with a clear ambition to scale across Southern Europe.
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Role Description
The Country Manager – Spain (Southern Europe Growth) is a senior, director-level role with full ownership of the Spanish market and a clear growth path toward leading Southern Europe (Portugal, Italy, France) .
This role combines commercial leadership, business development, market strategy, and execution. You will act as the country owner for Spain, working closely with the founders and product team to scale BrandLink's commercial presence and shape the regional growth strategy.
Work format:
This role is remote-friendly within Spain, with flexibility to work remotely and periodic travel for client meetings, industry events, and key business activities. Occasional presence in Málaga or other key locations may be required.
Key Responsibilities
* Own and develop BrandLink's business in Spain, including market strategy, revenue growth, and partnerships
* Identify and execute commercial opportunities across FMCG sectors (food, beverages, beauty, household, pharma, alcohol)
* Lead senior-level negotiations with FMCG brands, agencies, and distributors
* Build and maintain long-term relationships with key decision-makers (Marketing, Trade Marketing, Digital, Innovation)
* Define and execute go-to-market strategy together with founders
* Work closely with the product team to localize and adapt solutions to market needs
* Manage sales pipeline, forecasting, and performance reporting
* Represent the company at industry events, conferences, and client meetings
* Over time, build and lead a local commercial team
Requirements
* Senior experience in Business Development, Commercial Leadership, or Country Management within FMCG or MarTech
* Trade Marketing experience is a must
* Strong understanding of FMCG market dynamics xqysrnh and decision-making processes
* Proven ability to close complex, high-value commercial deals
* Strategic mindset combined with hands-on execution
* Excellent communication and negotiation skills
* Spanish (native or fluent) and strong English
* Based in Spain and available for periodic travel
What We Offer
* Director-level role with real ownership of the Spanish market
* Direct access to founders and strong influence on product and strategy
* Clear growth path toward Head of Southern Europe
* Competitive compensation package (fixed + performance-based)
* Long-term incentives
* Opportunity to build and scale a market from an early stage