Amazon Business is looking for an experienced Sr. Marketing Manager to join our growing EU marketing team. As a Marketing Manager, you will be involved in planning, executing and measuring the performance of deals, events, and value marketing campaigns for Amazon Business in the EU. You will develop marketing content for multiple audiences, driving product demand through multiple marketing channels including web, email, social and various onsite channels. You will work closely with cross-functional teams of Product Managers, Marketers, Customer Experience Designers, and Senior EU Business Leaders to create audience specific messaging for the Amazon Business portfolio.
A successful candidate will be adept at combining a variety of technologies and capabilities into high-quality content ideal for Amazon Business customers and procurement professionals. This role requires excellent communication skills, data-driven analyses and insights, strong interpersonal skills, deep curiosity about how things work, and a passion for building excellent value propositions and communication plans. The ideal candidate will earn trust through performance and relationship building, and will have a strong record of delivering results that are timely and effective.
Key job responsibilities
* Work across a dynamic ecosystem of stakeholders to develop, execute and maintain high-impact, multi-touch campaigns that inspire consumers and drive engagement
* Seek out ways to utilize marketing automation to improve processes and productivity
* Test and refine new marketing approaches and channels to reach and engage key audiences
* Regularly deep dive into data with reports and dashboards to monitor campaign results and drive strategic decision making to optimize
* Execute high-impact A / B tests to help continually improve performance
* Provide clear, consistent, and frequent communication with stakeholders driving aligment on deals and events strategy, tactics, goals, and performance
* Deliver detailed updates via regular business reviews which showcase key metrics and KPIs reflecting content performance
BASIC QUALIFICATIONS
* Experience managing teams
* Experience using data and metrics to drive improvements
* Experience solving complex problems quantitatively and develop actionable data-driven business recommendations
* Experience driving direction and alignment with cross-functional teams
* Experience communicating results to senior leadership
PREFERRED QUALIFICATIONS
* Experience working with multiple groups of stakeholders
* Experience in e-commerce, digital products or entertainment industries
Senior Marketing Manager • Madrid, Community of Madrid, ESP
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