Lead the creation, editing, and optimization of content for a versatile and competitive own and paid media channels, ensuring that both corporate and country-specific content are aligned with the company’s global objectives. This role plays a key part in enhancing the company’s digital presence by managing and curating content that reflects the brand’s values, supports business goals, and engages target audiences across multiple platforms. The mission includes driving the development of the company’s inbound strategies, optimizing SEO and GEO performance, and ensuring a cohesive digital communication strategy.
KEY FUNCTIONS
* Digital channel management: Define, develop, manage, and maintain the company’s digital communication channels, including the Cellnex Trends blog and external corporate newsletters, to project the company’s positioning and proactively engage target audiences.
* Content creation and editorial planning: Create, plan, and publish content globally and locally, ensuring alignment with the Group's B2B profile and strategic objectives.
* Website coordination: Coordinate, support, and monitor country and corporate websites, ensuring adherence to the corporate style guide and guidelines.
* Inbound strategy development: Implement inbound strategies developed by the Analytics and Automatization team to drive engagement and lead generation.
* Editorial management: Oversee the editorial management process for corporate communications and website content.
* SEO strategy and optimization: Develop and execute SEO strategies to optimize the company’s website for search engines and improve visibility.
* Social media presence: Plan, manage, and monitor the company’s corporate presence and profiles on social media platforms.
CANDIDATE PROFILE
Education:
* Degree in Communications, Digital Marketing, Web Development, or a related field.
Languages:
* English -> Must-have ->
* Spanish -> Must-have ->
* Any other Cellnex language -> Valuable ->
Software Tools:
* Microsoft Office Suite -> Must-have ->
* Content Management Systems (e.g., WordPress, Drupal) -> Must-have ->
* SEO tools (e.g., SEMrush, Ahrefs) -> Must-have ->
* Web analytics tools (e.g., Google Analytics) -> Must-have ->
Relevant Professional Experience
* Experience in managing corporate websites and digital content creation.
* Expertise in SEO strategy development and optimization for corporate websites.
Other Relevant Skills or Characteristics
* Excellent writing and editorial skills with a focus on web content management.
* Proficiency in webmaster management and SEO practices.
* Results-oriented with strong planning and execution skills.
* Experience with content curation and social media metrics.
* Ability to work collaboratively in a team environment.
ABOUT US
Be part of a large and growing technology company that is redefining the future of telecoms.
We are the European leader in telecommunications infrastructure and innovation, with strong geographic expansion and ambitious growth plans.
We help people connect and interact with the world, working with passion, honesty, and integrity. We are committed to making a positive societal impact.
Join a multidisciplinary team dedicated to constant innovation, pushing limits, and creating value for stakeholders and society.
We promote Equity, Diversity, and Inclusion through inclusive leadership, fostering an environment where everyone is valued for who they are.
growingtogether
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