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Cdp specialist (pharmacetical sector)

Galapagar (28260)
Omega CRM, A Merkle Company
Publicada el 31 julio
Descripción

Omega CRM Consulting is seeking a CDP Specialist to collaborate with a leading global pharmaceutical company.Role OverviewThe Platform Manager CDP is responsible for supporting the operational enablement and technical execution of the Customer Data Platform (CDP) within the Campaign Automation Services team. Reporting to the Global Platform Management Coordinator, this role ensures the effective configuration, integration, and utilization of the Treasure Data CDP across global and regional teams. The Platform Manager collaborates with internal stakeholders and external consultants to deliver scalable, data-driven campaign capabilities.Key ResponsibilitiesSupport configuration, integration, and maintenance of the Treasure Data CDP in partnership with IT and development teams.Translate business requirements into technical specifications for data ingestion, enrichment, and audience segmentation.Maintain and update data schemas, pipelines, and segmentation logic as directed.Coordinate with the Campaign Automation team on segmentation briefs and campaign targeting.Support integration of CDP audiences with marketing automation platforms like SFMC.Serve as a support contact for troubleshooting and platform usage questions related to the CDP.Document platform processes and contribute to training materials and knowledge sharing.Monitor platform performance and report findings for further action.Ensure alignment with global rollout plans and operational models.Required QualificationsBachelor’s degree in Marketing, Data Science, Business Administration, or related field.At least 3 years of experience in marketing technology, data operations, or campaign support roles.Familiarity with Customer Data Platforms (Treasure Data preferred;
experience with Twilio Segment, Data Cloud, Oracle Unity is a plus).Knowledge of data integration, ETL processes, and audience segmentation.Experience supporting marketing automation tools such as SFMC.Strong communication and collaboration skills for working with cross-functional and global teams.Detail-oriented, proactive, and able to work in a support capacity.Fluent in English;
comfortable working across time zones and cultures.What We OfferPermanent contractFlexible schedule to balance professional and personal lifeTraining & certifications from our main partnersHome office optionsFlexible benefits such as public transport tickets and meal vouchersHealth insuranceOmega in action :
our commitment to societal bettermentAbout UsOmega CRM, a Merkle company, is a global digital firm specializing in enhancing the Business Experience (BX) through customer-centric solutions, technology, data, and AI.As part of Merkle and the dentsu group, we form Spain’s largest Customer Experience Management (CXM) agency, offering integrated media, creativity, content, technology, and strategy solutions to deliver tangible business results.With over 23 years of experience, a team of 580+ professionals from 24 nationalities, and 2,500+ certifications, Omega CRM is a recognized leader within the Salesforce ecosystem in Spain.We serve key industries including Retail, Healthcare, Pharma, Real Estate, Education, and Non-Profit, delivering omnichannel experiences in Customer Service, eCommerce, Marketing, and Analytics.Our client satisfaction rating is 4.9 / 5, and we have received awards such as Salesforce Partner of the Year FY23 and Most Innovative Project (Iberia).At Omega CRM, we believe in growth through our people, guided by values of #Talent, #Flexibility, #Commitment, and #Innovation. We grow #Together.J-18808-LjbffrJ-18808-Ljbffr
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