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Descripción del puesto - Digital Marketing Sr. Analyst
Country: Spain
WHY YOU SHOULD CONSIDER THIS OPPORTUNITY
Product Marketing, Brand and Customer Relationship Management is responsible for products, marketing and brand communications for our businesses. They also conduct research to help identify trends and understand how we can be closer to our customers. Communications manages and promotes effective communication with our key stakeholders, including our people, the media, the government, local communities, and charities. Our mission is to contribute to helping more people and businesses prosper. We embrace a strong risk culture, and all professionals are expected to take a proactive and responsible approach toward risk management. Santander is proud of being an organization that offers equal opportunities regardless of age, gender, disability, civil status, race, religion, or sexual orientation.
WHAT YOU WILL BE DOING
- Develop analytical processes to effectively link marketing strategies to business impact.
- Translate data ambiguity into insights that drive impact.
- Unify sales and marketing data to create a holistic vision of the customer.
- Support Lifetime value calculations to help improve ROI.
- Lead efforts for senior management dashboard creation.
WHAT DO WE NEED
Basic Requirements:
- Minimum 5 years experience in a similar role for a multinational corporation.
- Bachelor's Degree required (advanced degree preferred).
- Fluency in English and Spanish.
- Ability to collaborate successfully with internal teams, multiple senior stakeholders, and deliver results.
- Hands-on experience working with large data sets for reporting/dashboarding.
- Experience with analytics tools like Google Analytics, Adobe Analytics, Content Square, Adobe stack, or similar technologies.
Advanced Requirements:
- Experience with Azure/AWS and Databricks for database management.
- Fluency in Portuguese and Polish.
- Experience with marketing/sales campaigns.
Información adicional
Analyzes marketing data; develops and optimizes marketing functions that promote a company's business, brand, products, and services.
Idiomas : Spanish
Requisitos : Sin experiencia
Nível de estudos : Básica Secundária
Competencias : Planning and Organizing, Digital Marketing, Digital Marketing Channels, Continuous Learning, Display Advertising, Data Gathering and Reporting, Interpersonal Relationships, Cross-functional Collaboration, Creativity, Industry Knowledge
Sobre a empresa: Banco Santander
Sede: Boadilla del Monte, Madrid, Spain
Empleados: >500
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