Rhino Entertainment
Rhino Entertainment is looking for a CRM & Games Analyst. In this role you will be responsible for analysing customer data, campaign outcomes, and automating lifecycle processes to enhance engagement at each stage of the customer journey. Within this role you will be collaborating closely with internal stakeholders and external platform providers to design and implement CRM initiatives and strategies that foster business growth, product innovation and operational efficiency.
Within this role, you will focus on campaign budgets, monitoring and analysis to enhance player engagement and optimise campaign spend across various markets. You will also collaborate with the casino team to define and monitor key performance indicators (KPIs), ensuring games’ and providers’ performance are customised to meet both regional and global audiences.
What your role will look like:
* Analyse customer data to identify trends, behaviours and opportunities for enhancing player engagement and retention
* Monitor and report on existing CRM activities, providing actionable insights
* Predict, budget and recap the impact of CRM activities for optimising effectiveness
* Provide performance insights, identify engagement gaps and generate improvement strategies
* Develop CRM strategies and campaigns that align with business objectives
* Work closely with the BI and Casino teams to analyse game performances across different brands and regions, identifying gaps and suggesting optimisations
* Conduct database exploration in search of hidden potentials
Requirements:
* Experience in this or a similar role within the iGaming industry
* Strong understanding of customer segmentation, lifecycle marketing and retention strategies
* Knowledgeable in gamification principles and skilled in applying them to boost user engagement
* Analytical mindset, with the ability to interpret complex data and create actionable strategies
* Strong communication and interpersonal skills
* Effective collaborator and supportive team player
* Works effectively and efficiently under pressure
* Degree in Marketing, Business Administration, Data Analytics, Economics or a related field
Benefits:
* Competitive salary based on your knowledge & experience
* Quarterly performance bonus split on personal objectives and company performance
* €500 yearly wellness & mindfulness allowance to support an active lifestyle
* Flexibility & a work‑life blend through our Hybrid Working environment
* Work from anywhere with our 30 days "overseas working" allowance
* Diverse, dynamic, fun environment with happy and helpful colleagues
* Learning & Development opportunities to invest in your personal development
* Fresh fruit, healthy snacks & food are available at the office everyday – and of course, good tea & coffee
* Free parking, table tennis, lounge area, plenty of meeting rooms and sea views at our ergonomic office
* Regular social events to strengthen long‑lasting relationships
* Enjoy a "Me Day" on your birthday
* Paid time off, including extra days for special life events
* AXA Private Hospital & Dental Insurance Coverage
* Form an active part of our talent acquisition, with our Referral Bonus
* And to top it off, a great culture!
Join us at Rhino Entertainment and unleash your full potential in a vibrant and rewarding career!