Proactively recruit and develop effective local partnerships with merchandise partners, manufacturers, and brands. Focus on categories selections to increase overall value, in alignment with business and customer needs.
Guide merchandise partners in developing comprehensive plans including market positioning, product planning, brand marketing, and operational strategies.
Propose innovative ideas based on the current status of the categories, as well as create and implement projects through resource integration and merchant guidance.
Conduct industry analysis reports, explore potential customer needs through data analysis, and adjust strategies accordingly based on market trends.
5+ years of operational experience, including but not limited to experience in brand management or platform operations.
~ Extensive connections and relationships with local seller and vendor networks is a plus.
~ Strong data analysis skills, able to analyze industry trends and project management through data, and summarize conclusions.
~ Possesses market exploration and marketing innovation capabilities, capable of guiding overall merchant marketing plans.
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