Lead the creation, editing, and optimization of content for both own and paid media channels, ensuring alignment with the company’s global objectives. This role enhances the company’s digital presence by managing content that reflects brand values, supports business goals, and engages target audiences across platforms. Responsibilities include developing inbound strategies, optimizing SEO and GEO performance, and ensuring cohesive digital communication.KEY FUNCTIONS
Digital channel management:
Define, develop, manage, and maintain digital channels such as the Cellnex Trends blog and external newsletters to project positioning and engage audiences.Content creation and editorial planning:
Create, plan, and publish content globally and locally, aligning with the Group's B2B profile and objectives.Website coordination:
Support and monitor websites, ensuring adherence to style guides and guidelines.Inbound strategy development:
Implement inbound strategies to drive engagement and lead generation.Editorial management:
Oversee editorial processes for corporate communications and website content.SEO strategy and optimization:
Develop and execute SEO strategies to enhance visibility.Social media presence:
Manage and monitor the company’s social media profiles.CANDIDATE PROFILE
Education:
Degree in Communications, Digital Marketing, Web Development, or related fields.Languages:
English (must-have), Spanish (must-have, native/advanced), other Cellnex languages (valuable).Software tools:
Microsoft Office Suite (advanced), CMS (WordPress, Drupal - advanced), SEO tools (SEMrush, Ahrefs - advanced), Web analytics (Google Analytics - advanced).Experience:
Managing corporate websites, digital content creation, SEO development, and optimization.Skills:
Excellent web content writing, editorial skills, webmaster management, SEO knowledge, results-oriented, collaborative, and familiar with social media metrics and dashboards.Join a leading European telecommunications infrastructure company committed to innovation, sustainability, and societal impact. We value diversity and promote an inclusive environment. #growingtogether
#J-18808-Ljbffr