Playitas Resort, the leading sports resort in Europe, offers more than 30 different sports and fitness activities for everyone who wants to get fit, stay fit, or prepare for a sports event. Located in a picturesque bay next to the fishing village of Las Playitas on the beach, the resort features state-of-the-art facilities such as a heated Olympic pool, a bike centre with the latest road bikes and mountain bikes, 5 tennis courts, 4 padel courts, 2 multicourts, a climbing wall with 5 levels of difficulty, a boxing ring, indoor hall, a 700m2 gym, open-air fitness park, and an 18-hole golf course.
Passionate about hospitality, sports, and commercial growth? Join our team and make an impact! We are seeking a motivated and proactive Assistant Marketing Manager to support and implement sales and marketing strategies, with a strong focus on the hospitality and sports tourism sectors. This role is ideal for a commercially driven professional who enjoys building client relationships and aims to grow brand visibility and revenue in both domestic and international markets.
Responsibilities
* Plan, execute, and monitor marketing campaigns targeting leisure travelers, corporate clients, and sports organizations.
* Support social media management and create engaging content to promote the resort’s offerings and facilities.
* Conduct market and competitor analysis to propose innovative strategies and positioning.
* Create, update, and manage content for online and offline platforms.
* Oversee sourcing and management of merchandise and branded materials.
* Coordinate and supervise corporate photo and video shoots.
* Ensure brand consistency across all marketing materials and communication channels.
* Collaborate with internal teams on promotional campaigns and event communications.
* Lead the Playitas Nature team, including setting and following up on yearly objectives.
* Coordinate the Travelife sustainability certification process.
Sales & Business Development
* Identify and engage potential B2B clients such as corporate groups, travel agencies, sports federations, and event planners.
* Support the creation of customized proposals and packages for events, retreats, camps, and group bookings.
* Maintain a structured sales pipeline and conduct follow-ups with leads and partners.
* Represent the resort at tourism fairs, industry workshops, and networking events to generate leads.
* Work with reservations and operations teams to ensure seamless delivery of group bookings.
* Analyze market trends to identify opportunities for sales growth and positioning.
* Promote cross-selling and upselling to maximize revenue and guest satisfaction.
Requirements
* Degree in Marketing, Business, Tourism, or a related field.
* At least 2 years of experience in sales, marketing, or related roles, preferably in hospitality or tourism.
* Strong commercial acumen and customer-centric approach.
* Excellent communication skills in English; German, Spanish, or other European languages are a plus.
* Experience managing social media and familiarity with digital marketing tools.
* Knowledge of SEO, SEM, Google Analytics, and Email Marketing.
* Proficiency with design/content tools (e.g., Adobe Suite, Canva, CapCut).
* Highly organized with multitasking skills and a proactive team attitude.
* Passion for sports and an active lifestyle is a plus.
If you are the ideal candidate and a sports enthusiast, please send your CV to the provided contact. The original job posting can be found on Kit Empleo at this link .
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