Embark on an exciting career journey with Optima Network, recognized as one of the 1000 fastest-growing companies in Europe. We are currently seeking a highly skilled Ad Ops Specialist to join our vibrant team.
About Us:
At Optima Network, we've had a front row seat to the fundamental changes of this industry we know and love. Whether it's a move from third-party data to first-party data, being ahead of the curve in programmatic, and preparing for a new cookieless world, we pride ourselves in removing the hassle. Our publishers can count on revenue streams that are optimized and predictable, so they can continue doing what they do best: inform and entertain global consumers.
Job Description
As an Ad Ops Specialist, you will play a pivotal role in managing the operation of our Demand Partners. By ensuring the smooth execution and optimization of online advertising with our Demand Partners. This involves a diverse set of tasks, including setting up demand partners, managing publishers, tracking performance metrics and troubleshooting technical issues.
Responsibilities:
Demand Execution: Set up and launch new demand partners and set them live on our publishers.
Optimization: Monitor performance metrics (CTR, conversions, Impressions) and make real-time adjustments to improve results.
Technical Integration: Manage ad trafficking, tag and or prebid set up. Integration with ad servers and tracking tools to ensure proper display across devices.
Revenue Management: Maximize revenue by managing inventory, improving fill rates, and applying strategies.
Comprehensive Reporting and Analytics: Provide accurate performance reports to measure ads success and guide strategic decisions.
Required Skills and Qualifications:
Strong interest and knowledge of the ads-tech universe.
Proficiency with office productivity tools; ability to quickly adapt to new software and systems.
Proficiency in ad serving platforms.
Commitment to maintaining confidentiality regarding company and employee information.
Strong analytical skills, identify trends and make data-driven decisions.
Fluent in English.