PageGroup values
Our purpose at PageGroup is to Change Lives for our customers, our employees and our investors. We are customer led, people powered and insight driven and everything we do is underpinned by our values:
- We Earn Trust
We do the right thing, even when it is not an easy thing. It makes us different from other organisations. Being accountable and bringing our best is something we should do with pride, every day.
- Grow Connections
We are connection-builders. We open doors, work together and take our customers further. We create a culture where everyone's welcome and where everyone can thrive.
- Make a Difference
We keep looking forward, aiming to make a difference by being agile and adaptable. We are committed to being a driving force for positive change.
Role purpose
- The Marketing Manager for Technology is responsible for developing and executing strategic marketing initiatives to drive business growth and enhance brand visibility within the Technology sector in Page's key countries and markets. This role requires a blend of marketing expertise, industry knowledge, and strong interpersonal skills to engage with senior stakeholders and multidisciplinary teams effectively.
Primary duties
- Developing Marketing Strategies: Collaborate with senior sales teams and global marketing teams to define and implement marketing strategies aligned with business objectives, focusing on the Technology unique needs and market dynamics across the key markets.
- Campaign Management & Content Creation: In collaboration with regional and general marketing teams, lead the creation of compelling marketing collateral, including strategic content, case studies, social media posts, and presentations for Technology, while collaborating with Michael Page brand. Develop and manage multi-channel marketing campaigns to target key audiences effectively according to actual and new channels.
- Technology discipline value proposition. Ensure consistent messaging and brand positioning across all marketing channels according to Brand guidelines and Page's offer.
- Stakeholder Management: Build and maintain strong relationships with senior stakeholders, such as Sales/ops leaders, local boards and mkt teams. Collaborate closely with sales leaders to align marketing efforts with go-to-market strategies.
- Internal communication: Support the internal communication strategy by boosting engagement among global consultants and increasing the visibility of initiatives developed by Marketing and business collaboration.
- Performance Measurement and Reporting: Define key performance indicators (KPIs) to track the effectiveness of marketing initiatives. Provide regular reporting and analysis to senior management, highlighting successes, areas for improvement, and actionable insights.
Key skills and competencies
Functional
- Understanding global market dynamics, customer segmentation, and cultural nuances, willing to work with diverse geographic regions.
- Excellent strategic thinking, problem-solving, and decision-making skills, with the ability to prioritize and manage multiple projects and initiatives simultaneously.
- Exceptional communication and interpersonal skills, with the ability to build relationships and influence stakeholders at different levels of the organization.
- Data-driven decision-making, and ROI analysis, with experience Digital and CRM
- Demonstrated leadership abilities, including the ability to lead cross-functional teams, drive consensus, and inspire action towards common goals.
- Flexibility and adaptability to work in a fast-paced, dynamic environment
- Contributes to the organization's success by managing and getting results from individual contributors, managers and senior managers. Manages complex tasks tied to an entire departmental, regional or global or complex programmes.
Commercial
- Balances short- and long-term business needs within own sub-function.
- Able to develop a strategy aligned to the vision while following up metrics up to results.
- Focuses on customer needs/satisfaction and understands business targets set and how this influence and feeds the marketing programs.
- Stakeholder Management & Collaboration: Champions and drives cross-sub-functional and multiple key stakeholder initiatives/projects/programs that require collaboration.
- Able to present marketing programs to marketing teams and to operations and showing end-to-end metrics and added value.
Expected behaviours
- Communicate with clarity and respect
- Lead with authenticity and customer centricity
- Drive a collective and continuous-learning environment
At the heart of PageGroup's business are the thousands of people's lives we change, the outstanding service we provide to our clients and candidates and the exciting opportunities within our offices all over the world. We're proud to set the standard in the recruitment profession - our specialist service with a personal touch is how we change lives for people through creating opportunity to reach potential.
PageGroup was established in the UK in 1976. We're now a FTSE 250 organization with operations in 36 countries, providing recruitment services and career opportunities at a local regional and global level.
In Barcelona, our Shared Services Centre regroups positions to support our operations in Europe and globally.
Find out more here: https://www.pagepersonnel.es/clientprofile/pagegroup-shared-services-centre
- Experience in a very multinational environment (+40 nationalities in the SSC)
- Competitive compensation and benefits package in Barcelona, various well-being activity options