About Us
We are a global consumer goods company specializing in innovative products for parents and children (www.Doona.com). As part of our European expansion, we are seeking a Sales Area Manager to join our growing team.
This role is key to ensuring sales growth and commercial performance of the following territories: Spain and Portugal
Key Responsibilities:
Sales Strategy & Business Development
* Deliver measurable sales growth and exceed revenue targets across markets.
* Identify, open, and activate new retail and online accounts to expand coverage.
* Develop country-specific action plans to drive market share and brand visibility.
In-Store & Online Strategy
* Negotiate strategic product placements to secure the best visibility and maximize sales potential.
* Implement POS materials and Visual Merchandising to guarantee a consistent brand image according to Marketing guidelines
* Ensure that online brand presence reflects the quality of our in-store execution
Product Knowledge & Account Management
* Build and maintain strong partnerships with key retailers
* Conduct regular sales reviews, joint business plans, and sell-out tracking
* Lead effective product trainings to enhance retail staff engagement, brand advocacy, and sell-out performance
Operational Management
* Develop annual sales budgets and forecasts for the assigned area.
* Analyze sales performance reports and provide management with strategic insights and recommendations.
* Represent the company at trade shows, networking events, and business meetings within the territory.
Requirements:
* Excellent negotiation, communication, and interpersonal skills.
* Strategic thinker with operational execution skills and results-driven approach.
* Fluent in Spanish and English (both written and spoken), additional languages such as Portuguese is an asset.
Work Arrangement
* Hybrid position based in Spain (Madrid or Barcelona)
* Position reports to Doona European Sales Manager
* Travel: travel is required to the area, to the Prague office and/or to participate in market events (e.g., trade/consumer shows)