We're part of Super Group, the NYSE-listed digital gaming company behind some of the world's leading Sports and iGaming brands.
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At Betway, we're driven by our shared vision to become the global leader in the online sports betting and casino industry. Our people are forward-thinking team-players who thrive on a collective diversity of skills and backgrounds. Founded in 2006, our teams in Guernsey, London, Malta, Germany, Portugal and Spain and are constantly expanding and evolving.
Who we're looking for
We're on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At Betway, every day is action-packed, and we expect you to bring your A-game. In return, you'll find a supportive environment where your skills can flourish and your career can soar.
Ready to become a game-changer? Supercharge your career with us and be part of something extraordinary.
Why we need you
We're building experiences that wow our customers – and that starts with bold, curious people who want to do work that matters.
If you're hungry to grow, excited by impact and ready for a challenge that will supercharge your career, this could be your moment.
As our
Head of Commercial Strategy, you will be responsible for driving sustainable revenue growth, optimizing player value, and delivering market share expansion across sportsbook and casino verticals.
The role combines commercial strategy, performance marketing oversight, CRM monetization, product localization input, and regulatory alignment, with clear accountability for revenue, margin, and player economics.
What you'll do
You'll take ownership of work that gives us our competitive edge, including:
Working with the Heads of Country you will define market-specific growth strategies, through to execution, for Spain, Mexico and LATAM in line with Super Group objectives
Working with various key stakeholder to optimise Sportsbook margin, casino mix & bonus efficiency
Driving regional growth by securing strategic partnerships, analysing market performance, and implementing effective commercial strategies
Identify new regulated market entry opportunities and lead go-to-market planning
In collaboration with Country Heads, you will adapt global product and commercial strategies to local player behaviours, payment preferences and cultural nuances
Ensuring full regulatory, licensing, and AML compliance across all jurisdictions
Partnering closely with Legal, HR, Compliance and Responsible Gambling teams to manage regulatory change and risk
Shaping and managing regional budgets, optimising financial performance, and overseeing marketing investment effectiveness
Monitoring KPIs, delivering clear performance reporting, and providing strategic insights to senior leadership
Aligning cross‐functional teams by streamlining reporting, communication and operational processes
Overseeing acquisition, retention, and multichannel marketing strategies, ensuring content, campaigns, and customer journeys are locally relevant and optimised
Enhancing player experience across all touchpoints, reducing friction and maximising lifetime value
Collaborating with product and development teams to influence roadmaps and drive continuous product improvement
Building strong stakeholder relationships and leading cross‐regional collaboration to share best practices and support sustainable market growth
Growing our high value customer program while ensuring this customer case is retained and increases
Fostering an environment of innovation, new idea generation and creativity.
This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.
What you'll bring
You're someone who brings:
Proven senior leadership experience across Spain and Mexican markets in the online gaming industry
Experience engaging with regulators in Spain and Mexico, and preferably other countries in LATAM
Strong verbal and written communication skills in both Spanish and English, with the ability to breakdown complex ideas and influence at C level
Expertise in managing multiple projects simultaneously, with a track record of delivering on time and within scope
Experience in scaling markets from early stage to mature
Ability to adapt quickly to changing environments and priorities, maintaining effectiveness in dynamic situations
Strong data literacy (cohort analysis, player segmentation and revenue modelling)
Ability to define and execute regional strategy across multiple markets
Strong commercial acumen with experience driving revenue, ROI, and market growth
Expertise in setting KPIs, performance frameworks, and operational priorities across regions
Deep understanding of Spain, Mexico and LATAM regulatory environments
Strong financial management, budgeting, and forecasting skills
Ability to lead, inspire, and mentor teams across regions
A collaborative mindset, working smoothly with cross‐functional teams to hit shared goals
Strong organisational skills and the ability to manage multiple projects without dropping the ball
Exceptional attention to detail and a commitment to high‐quality work
Adaptability – you stay sharp, productive and positive in fast‐moving environments
Desirable skills you've got up your sleeve
It would be great if you also have some the following skills:
In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations
Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
Experience in developing and executing customer retention strategies
Our values are non-negotiables
Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward.
These competencies are:
Ownership and accountability
Initiating action
Resilience
Team orientation
Integrity
What you'll get back
We invest in your growth and wellbeing, so you can bring your best:
Supergrowth is real here.
Our learning and development programmes give you the tools, training and opportunities to level up fast.
Your progress matters. Our Performance tool ensures you get meaningful feedback to support your development and superdrive your career.
Support that has your back. Our Employee Assistance Programme offers resources for you and your family.
Health Insurance
Life Assurance
Income Protection
Ready to feel superclass? xqysrnh
At Super Group, your experience matters. We're honest, fair, and focused on helping you succeed – and your work will have real impact from day one.