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Head of sales and marketing (barcelona)

Barcelona
ROBOTIX® Hands-On Learning
Publicada el Publicado hace 18 hr horas
Descripción

Who we are

ROBOTIX® Hands-On Learning has been in classrooms for two decades. We work with schools to help teachers and students build real digital skills — through robotics, coding, and computational thinking.

Descubra más sobre las tareas diarias, las responsabilidades generales y la experiencia requerida para esta ocasión desplazándose hacia abajo ahora.

We're scaling — new markets, a bigger operation, and the chance to rebuild how we grow. Sales drives this stage. Marketing isn't an end in itself here — it's the lever that helps the sales team sell more, in more places.

We're hiring someone to lead sales and marketing as one function — and own the number.

The profile

Someone who's run sales and marketing as one. Years carrying a sales number — and hitting it. Built and led sales teams from the front. Fluent in marketing as a tool — reads a funnel, holds the team to qualified leads, tracks every euro's return — but judges by business impact, not campaign metrics.

Senior enough to walk into a major institutional deal, sit across from the client, and close it. Strategic enough to shape how ROBOTIX sells over the next few years: team structure, sales model, new markets, new channels.

What doesn't work here

- Pure marketing backgrounds. If your career has been brand, comms, or digital with no revenue accountability, this isn't the role.
- Strategists who won't go deep. The big deals get closed with you in the room.
- Tacticians who execute well but don't design how the business grows.
- Advisory experience, this isn't the role — we need someone who has run the function, not advised on one.

What you’ll do

- Own the P&L; for Sales + Marketing and hit the annual budget.
- Build the annual Sales and Marketing plan — targets, KPIs, priorities — sales-led.
- Lead the Sales and Marketing managers, keeping both functions aligned around the number.
- Set direction and pace in sales — pipeline, forecast, targets — alongside the Sales Manager.
- Set the priorities for marketing: qualified leads, sales enablement, positioning that helps close.
- Run the marketing budget on ROI: every euro has to move revenue.
- Run the major accounts and institutions like business units.
- Take new market entries end-to-end: research, go-to-market, first pipeline, first closes.
- Partner with Customer Success so the value proposition and terms land the number without eroding margin.
- Bring in AI where it multiplies what the team can do.

What we need

- 10+ years in sales and marketing, including direct P&L; ownership in your current or most recent role. Not P&L; "exposure" or "impact" from years ago — a number you own now.
- Track record of hitting the number year after year — with numbers, not stories.
- Experience running sales and marketing as one, with managers reporting to you.
- Experience building sales teams — or rebuilding them.
- Experience opening new markets or growing early-stage businesses.
- Institutional B2B or long sales cycles.
- Strong on the analytics: define the metric, read the data, act on it. Comfortable in a CRM (Salesforce, HubSpot, or similar) and marketing automation.
- Professional fluency in Spanish and English.

Our culture

At ROBOTIX we work focused, data-driven, and clear-headed. Data is the foundation of every decision, not a footnote. We make calls, we own them, and we learn from the ones that don't land.

Teams beat egos here, and progress beats comfort. We pressure-test our own ideas before defending them, and we start every initiative with the customer — not as a tagline, but as the vigente brief.

Work smart, play smart.

What we offer

- A real strategic seat with P&L; on it.
- A clear mandate to lead Sales and Marketing, backed directly by leadership.
- Real autonomy to define, propose, and execute.
- Office in central Barcelona (Diagonal/Aribau).
- A team that takes the work seriously — and knows how to enjoy it.

#J-18808-Ljbffr

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