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Client:
Mars
Location:
Madrid, Spain
Job Category:
Other
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EU work permit required:
Yes
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Job Reference:
461547249166031257632460
Job Views:
2
Posted:
23.07.2025
Expiry Date:
06.09.2025
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Job Description:
In order to achieve our goal of serving more pets from our OGSM, the role of the position is to consolidate Royal Canin on the map as the reference in Health Nutrition within the defined SPT customers in Iberia, and to improve the Royal Canin brand image, mental availability, and prescription rate under an omnichannel context.
Retail customers need to be managed through a focused and specialized team that consistently delivers NSV growth under the SRM framework and leverages trade marketing plans and store guidelines to drive customer relationships and achieve business objectives.
This position's priority is to develop client potential and support sales in implementing the designed strategy with a category-first mindset and an omnichannel market perspective. Collaboration with peers across different players is essential, considering the Customer Service team as a critical partner.
The role involves embracing and promoting process improvements, digital adaptation, and cultural evolution in a rapidly evolving market and company environment.
The Job
The PSR Sales Rep, supported by the PSR Area Sales Manager, implements the operating plan of the PSR Pillar within the assigned customer portfolio to meet short-term objectives and the long-term 2030 OGSM ambitions.
The role involves delivering sales growth, achieving market share, customer acquisition, and loyalty targets, ensuring profitability and proper execution aligned with the PSR strategy and European Royal Canin framework.
Collaboration across pillars and internal stakeholders ensures a seamless experience for pet owners, coordinating efforts with Customer Service, Pet Professional channels, Scientific Training Teams, Trade Marketing, and Supply Chain.
Key Responsibilities
* Promote and distribute the PSR product range in stores within the geographical area through direct distribution, with a category-first approach.
* Achieve sales objectives in NSV, volume, and profitability for assigned customers.
* Negotiate yearly agreements with retail customers, aligning with Royal Canin’s vision of Health through Nutrition.
* Develop sales strategies and execute trade conditions under the SRM framework.
* Enhance product availability, store image, and prescription rates, using CRM tools for analysis and planning.
* Implement business strategies to meet NSV, sell-out, and profitability goals, deploying the RC Category Vision and ensuring brand consistency.
* Create sales opportunities with existing and new clients, providing insights and business planning.
* Train customers on technical and sales topics, including product knowledge and market information.
* Execute promotional plans, including merchandising and promotional activities.
* Develop and follow up on the Perfect Store Project.
* Foster stakeholder engagement and collaboration internally and with customers.
What are we looking for?
* Studies in Business Administration, Marketing, Commerce, or Sales.
* Valuable understanding of the petcare trade.
* At least 5 years’ experience in field sales or Key Account roles in FMCG, Nutrition, Health, or Specialized Trade.
* Fluency in Spanish (written and spoken) and intermediate English.
* Skills in customer centricity, negotiation, analysis, and structured working methods.
* Ability to build strong relationships internally and externally.
* Experience in organizational transformations is preferred.
What can you expect from Mars?
* Work with diverse, talented colleagues guided by the Five Principles.
* Join a purpose-driven company committed to building a better future.
* Access to top-tier learning and development, including Mars University.
* Competitive salary and benefits, including bonuses.
Mars is an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other protected characteristics. Assistance or accommodations are available upon request for applicants with disabilities.
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