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Acquisition lead

Fidel Group
Publicada el Publicado hace 13 hr horas
Descripción

We are an international holding with over three years of experience and a team of more than 1000 specialists. Our achievements include 8 major projects that are popular among our clients and successfully operate in Tier 1-3 countries.

We are looking for a data-driven and performance-focused Acquisition Lead to join our fast-growing crypto casino project. In this role, you will be responsible for driving user growth, optimizing acquisition channels, and scaling traffic in a highly competitive iGaming environment.

Key Responsibilities:
* Develop and execute user acquisition strategies across multiple channels (Affiliates, SEO, PPC, Social, Influencers, Display, etc.)
* Manage and scale affiliate programs, including sourcing, onboarding, and optimizing partner performance
* Build and manage relationships with influencers, streamers, and community leaders
* Lead community-driven acquisition efforts across Telegram, Twitter/X, Discord, and other Web3 platforms
* Analyze traffic quality, conversion rates, and ROI across all acquisition channels
* Collaborate with Product, CRM, and Retention teams to improve funnel performance and LTV
* Identify new growth opportunities and test innovative acquisition approaches (including Web3-native channels)
* Monitor competitors and market trends in crypto and iGaming space
* Manage budgets and ensure efficient allocation of marketing spend
* Build and optimize tracking systems (postbacks, attribution tools, analytics)
Requirements:
* 3+ years of experience in user acquisition, preferably in iGaming, crypto, or high-risk verticals
* Strong understanding of affiliate marketing and performance channels
* Proven experience working with influencers, streamers, and community-driven marketing (Telegram, Twitter/X, Discord)
* Experience with crypto audiences and Web3 ecosystems
* Proven track record of scaling traffic and managing acquisition budgets
* Strong analytical mindset with hands‑on experience in performance optimization
* Familiarity with tracking tools (e.g., Voluum, Binom, Google Analytics, etc.)
* Strong communication and negotiation skills
Nice to Have:
* Existing network of affiliates, influencers, and streamers in iGaming/crypto
* Experience with influencer deal structures (revshare, CPA, hybrid models)
Why you should join us:
* We work remotely: Mon‑Fri, from 10:00 to 19:00 (UTC+2) – save time by avoiding commuting
* Paid vacation and sick leave – we care about your health and timely rest. Additionally, you will have a day off in honor of your Birthday
* Competitive salary – your contribution will be properly valued
* Participation in company internal events – knowledge exchange among colleagues and enhancing your expertise
* Freedom from micromanagement and rigid hierarchies – we make decisions quickly, and you can always reach out for advice directly from any team member
* 100% guaranteed professional development and acquisition of new skills

As a team, we are constantly striving to be the best among our competitors! We offer a dynamic, forward-thinking work environment within a profitable company. We recognize that our specialists and managers are crucial to our success and are always ready to support their initiatives.

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