The Company:
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Our client is a regulated fintech platform bridging traditional finance with digital assets. They are a lean, fast-paced team that prioritizes AI-driven automation over large headcounts to scale globally.
The Role:
Theyre looking for a hands-on Marketing Generalist with strong technical skills in Ad Buying and SEO. This position is idóneo for a data-driven marketer who can optimise inbound traffic, scale performance campaigns, and automate workflows with AI tools.
What You’ll Be Doing:
Execute Paid Media: Plan and manage multi-channel digital ad campaigns (Google, Meta, Programmatic) with a focus on high-frequency retail environments.
AI Integration: Actively work with the leadership team to automate marketing workflows, reports, and content generation using AI tools.
Budget Management: Oversee large-scale monthly ad spends, ensuring maximum ROI and efficient cost-per-acquisition (CPA).
Data Analysis: Conduct cohort analysis and monitor key metrics (LTV, CAC, CPI) to make real-time optimization decisions.
Vendor Management: Interface with external agencies and specialized vendors for short-term strategic \"gut checks\" to ensure internal AI outputs remain high-quality.
Cross-Functional Collaboration: Coordinate with SEO, ASO, and social media functions to ensure a unified brand voice and strategy.
Market Agility: Launch and iterate on campaigns rapidly, often within two-week cycles, to maintain a competitive edge in high-traffic sectors.
Requirements:
2–4 years of experience in digital or performance marketing.
Previous experience in high-traffic industries is preferable
Proven ability to manage significant ad budgets and paid acquisition.
Understanding of SEO, ASO, and core metrics (LTV, CAC, CPI).
An \"AI-first\" mindset with a drive to automate manual tasks.
Exceptional English communication and professional presentation.
Ambitious, agile, and ready for a rapid career trajectory. xcskxlj
Salary:
€3,000 – €3,500+ per month
Logistics : Onsite in Marbella, Spain.